Nike Unveils ColorDry Tehnology to Reduce Chemical Waste

Described by Nike President and CEO Mark Parker as a “manufacturing revolution,” Nike has today unveiled its environmentally friendly water-free dyeing facility: the ColorDry. Celebrating the technological development at its Taiwanese contract manufacturer Far Eastern New Century Corp, the event marks a move from Nike to opt for more sustainable options and is a product of its 2012 partnership with Dutch company DyeCoo Textile Systems. The system, which essentially replaces water with recyclable CO2 in the material dying process, also offers additional benefits which include a reduction in drying time and energy consumption. With ColorDry products set to hit shelves in early 2014, head to Nike for further information.