Markus Thaler, Vincent Etcheverry, Josh Herr, and Ilka Liebmann may not be names you’re familiar with but if you’ve spent any amount of time on HYPEBEAST then you’re probably familiar with the work these creatives have done. Designers at adidas, the four of them have most recently been responsible for special editions of some of the German sportsbrand’s iconic designs such as the rasta-inspired Pro Shell for Snoop Dogg and the special Samba makeup for Messi. Watch as the designers take us behind the scenes to see how these shoes take shape, starting with the inspiration behind the themes to final execution.
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