Jean-Paul Gaultier Unveils Tattoo-Inspired Diet Coke Bottle

In his third effort with Diet Coke, Jean-Paul Gaultier utilizes inspirations derived from tattoos

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Food & Beverage
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In his third effort with Diet Coke, Jean-Paul Gaultier utilizes inspirations derived from tattoos to further his mark on the intersection of art and drink. Earlier this year, Jean-Paul Gaultier took the creative reins at Coca-Cola Light/Diet Coke and launched two previous bottles, ‘Night & Day.’ The third tattoo edition takes some of the imagery originally seen on past Gaultier designs and represents the creative’s own interest in permanent body art. The bottles are available now across Europe.

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