HYPEBEAST Spends a Weekend in Morocco with the New Range Rover

Despite the prevalence of Range Rovers in the confines of urban environments, the iconic vehicle is

By
Automotive
342 Hypes 0 Comments

Despite the prevalence of Range Rovers in the confines of urban environments, the iconic vehicle is and always has been made for the fringes of civilization — a place where pavement stops and some of the world’s most exceptional scenery begins. To demonstrate the capabilities of the world’s most luxurious 4×4, Land Rover recently invited us, along with a host of like-minded driving enthusiasts, to Northern Africa where we embarked on a bona-fide two-day adventure through the Atlas Mountains. We arrived in Marrakech on the evening of November 16 and were introduced to the new Range Rover the following morning, an updated incarnation of the luxury SUV made lighter, stronger and more refined than its predecessors. As the first all-terrain vehicle to feature a lightweight all-aluminium monocoque body structure — each one British-designed and engineered at Land Rover’s development centers in the UK – the vehicle saves over 420kg in weight, improving both fuel economy and carbon emissions. Elsewhere, the introduction of Land Rover’s Terrain Response® 2 enhances all-terrain performance and state-of-the-art adaptive dynamics further advance the SUV’s ride quality, a performance package rounded out by a combination of both diesel and gas-driven engines. As we drove to the highest point in Northern Africa, each driver also took in the staggering views from a cabin that retains the Range Rover’s traditionally strong architectural forms, emphasized by clean, elegant surfaces and indulgent trimmings. A tailgate picnic on the mountaintop and stay at the Palais Namaska that evening rounded out the weekend’s festivities; yet, it was the exhilarating time spent driving through Morocco’s unforgiving rural landscape and the Range Rover’s luxurious ride that stayed with us long after we had left. The all-new Range Rover was released in September of this year, with more information available at Land Rover’s website.

Photography: Brandon Shigeta/HYPEBEAST

Read Full Article

What to Read Next

That Work - Act Like You Know
Music 

That Work - Act Like You Know

Here are the visuals for That Work’s third single “Act Like You Know.” The New York duo brings an

Acne iPad Case
Fashion

Acne iPad Case

Acne’s principles of smart, functional design and superb quality are perfectly captured with their

Scaling the Concert Experience: How Artists Are Using Video and Streaming

Scaling the Concert Experience: How Artists Are Using Video and Streaming

There are few moments as exciting as when an artist appears on the stage. While it’s ideally seen


Kendrick Lamar - Higher Ground (Freestyle)
Music 

Kendrick Lamar - Higher Ground (Freestyle)

While across the pond, Kendrick Lamar stopped by Gilles Peterson’s radio show in London for an

Nike Sportswear VNTG NRG Multicolor Pack
Footwear Fashion

Nike Sportswear VNTG NRG Multicolor Pack

Consisting of the Bruin Mid PRM Vintage, Blazer Mid ’77 PRM Vintage, and the Dunk High AC NRG,

10.Deep 2012 Holiday Delivery 1 Lookbook
Fashion

10.Deep 2012 Holiday Delivery 1 Lookbook

Taking cues from collegiate sportswear, camouflage patterning and hunting aesthetics, 10.Deep

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.