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Although the collection was initially previewed via video format sometime back, we now get a more detailed account of the runway show from Japanese outdoors specialists White Mountaineering. A rising hotshot in the technical, mountaineering Japanese market, the brand has accrued a strong following and tremendous response with its superb line of garments, outerwear, and even footwear over the past few seasons. Shown is the collection for Spring/Summer 2010.