Nom de Guerre x adidas Five-Two 3 Forum

The Brands pack from adidas’ Five-Two 3 project is a collaboration with 5 global lifestyle

By
Uncategorized Footwear
675 Hypes 0 Comments

adidas-five-two-3-nom-de-guerre-forum

The Brands pack from adidas’ Five-Two 3 project is a collaboration with 5 global lifestyle brands, all from different genres of fashion. With each brand having it’s own unique style the pack showcases the diversity and broad appeal the five footwear models have in today’s lifestyle market. Today we take a look at the Forum designed by New York based creative collective, Nom de Guerre.

Nom de Guerre’s Forum builds on the revolutionary basketball shoe’s hardwearing ankle straps and heel support made for hard landings, revising the shoe using the United States Military jungle boot as an inspiration prototype. Next, Nom de Guerre reworked the Forum’s ankle strap to reference war hospital ankle bandaging. Additionally, the colours on the sole of the shoe serves as a reminder of the many hours of target practice accrued during training. The byproduct of these elements is an extremely versatile shoe designed to accommodate a range of climates while providing critical protection over various terrain.

About Nom de Guerre
Nom de Guerre is a New York based creative collective founded by Holly Harnsongkram, Wil Whitney, Devon Turnbull, and Isa Saalabi who combine to bring together a multi-faceted background of retail, sculpture, painting, graphic design and typography. The operating precept is to combine basic and diverse influences from art, fashion, and various New York City subcultures to create a composite culture and by-product. The members assumed the name, Nom de Guerre, for the term’s significance as a wartime alias. The associated ideas of fraternity and sublimating one’s identity to operate within a group are the foundation and reference point of each collection. Since the group’s inception and the opening of the downtown headquarters, Nom de Guerre has been a destination for the young New Yorkers who comprise the ever-burgeoning art and music scene. As a result, Nom de Guerre has come to be a defining aspect of New York culture.

adidas-five-two-3-nom-de-guerre-forum

adidas-five-two-3-nom-de-guerre-forum

adidas-five-two-3-nom-de-guerre-forum

adidas-five-two-3-nom-de-guerre-forum

adidas-five-two-3-nom-de-guerre-forum

adidas-five-two-3-nom-de-guerre-forum

Read Full Article

What to Read Next

Kid Cudi feat. Kanye West & Common - Poke Her Face (Video)
Uncategorized

Kid Cudi feat. Kanye West & Common - Poke Her Face (Video)

Re-interpreting the Poker Face track from Lady Gaga, Kid Cudi breaks out with another potential

Nom De Guerre 2009 Fall/Winter New Releases
Uncategorized

Nom De Guerre 2009 Fall/Winter New Releases

New York-based fashion collective Nom De Guerre unveil a variety of looks for their 2009

Kid Cudi Interview with Karmaloop TV
Uncategorized

Kid Cudi Interview with Karmaloop TV

Karmaloop founder Greg Selkoe sits down with Kid Cudi for an insightful interview following a


Dash Snow Memorial Exhibition @ Deitch Projects NYC
Uncategorized

Dash Snow Memorial Exhibition @ Deitch Projects NYC

With the recent passing of famed photographer/artist Dash Snow, Deitch Projects will be holding

Warrior Footwear 2009 Summer Collection
Uncategorized Footwear

Warrior Footwear 2009 Summer Collection

Chinese footwear company Warrior bring their clean cut aesthetic to the US market with the

Michael Lau x MINDstyle "The Godfather" Figure
Uncategorized

Michael Lau x MINDstyle "The Godfather" Figure

Finally seeing an official release the other day, we get another look into the highly

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. By adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.