Louis Vuitton QR Codes by Takashi Murakami

Referred to as the barcode of the future, a QR Code (Quick Response Code) is a matrix code which allows its contents to be decoded at high speed. Tokyo-based design agency SET has developed a new remake of the QR Code with artwork provided by Takashi Murakami. Although it serves as a faster means for ringing up/tracking merchandise, this new method is just another way to incorporate marketing into something that is somewhat meaningless to the average consumer albeit interesting to say the least.

Source: I Lvoe LV