The Etnies PAS DA collection was clearly foreshadowing from skate label Etnies as they begin to integrate a ecologically friendly philosophy into their products. New for the 2008 Spring collection, the SEED Project has incorporated clean aesthetics to go alongside with their green friendly production and material use such as bamboo, hemp, vegetable dyes and cotton blends. The collection seen here includes footwear and t-shirts. 1% of all proceeds from the sale of this collection will be donated to the Sierra Club’s 1% For the Planet initiative which promotes environmentally friendly initiatives. Available now at select Etnies dealers.
Last year, it was announced that popular fashion designer Raf Simons had created a partnership with bag makers Eastpak on a series of modern and creatively unconventional backpacks. To compliment the designs, the backpacks also include several technical features. A portion of the “Material World” collection has landed at oki-ni. The four different styles carry a price tag not for the faint of heart ranging from £179 to £319 (approximately $348 USD to $621 USD).
In 1948, Adi Dassler founded one of the largest footwear companies today, Adidas. Ever since, Adidas has performed equally well in both the sportwears sector and the lifestyle market. This animated commercial which was created by 180 Amsterdam takes us on a journey with the man that started it all.
You can watch the video here.
The Stussy 2008 Spring collection has already been dropping left and right in Japan but they usually get their stuff faster for some brands anyway. As previously mentioned, Stussy has commissioned the artist Futura to create some graphics for the collection. Starting February 14th (Valentines Days), Stussy Spring ‘08 gear will be hitting Stussy USA Chapter stores including Stussy New York, Stussy Los Angeles, Stussy San Francisco and Stussy Honolulu.
You can check out some models wearing the new gear here.
Just the other day, the sportswear cross streetwear label, F.C.R.B or F.C. Real Bristol released their 2008 Spring/Summer lookbook on their website and in the look book we briefly saw what looked to be a F.C.R.B. Body Ball. Now, the creative director of F.C.R.B, Hirofumi Kiyonaga, has released pictures of the Body Ball on his blog. Unfortunately we don’t know exactly when this Body Ball will be released but we find this product very interesting as F.C.R.B. has gone out of the norms of “streetwear” to produce something simple yet functional.