Owner of UNION LA
Chris Gibbs is the mind chiefly responsible for one of the most respected menswear boutiques on the planet; Union LA repeatedly illustrates dominance terms of what it means to be defined as a top-tier retailer, helping define fashion since the opening of its first doors in 1989. After establishing in New York, Gibbs translated his ideas into a West Coast boutique after taking over from the previous owners that currently carves out a unique image in the retail landscape, catering to brands and designers that are deliberately meant to contrast with mainstream offerings. Over the years, the store has become an unrivaled destination for Japanese-centric product and emerging contemporary labels. But what further enhanced Gibbs’ role was his appointment as creative director for Heineken USA. His work has led to an interesting intersection of branding, beer, and of course fashion.