HYPETRAK TV: Woodkid – Running Man
With a quiet, soft-spoken demeanor, Yoann Lemoine works as a musician under the moniker Woodkid. In addition to creating his own music, the multidisciplinary 29-year-old also directs and produces, having worked with Katy Perry, Lana Del Rey and Drake...
NOWNESS: An Inside Look at Snoop Lion’s ‘Reincarnated’
Tonight marks the debut of Snoop Lion’s Reincarnated at select theaters in the United States. Coinciding with the occasion and ahead of next month’s Reincarnated album release, NOWNESS provides an inside look at the brand new film. Direct...
Supreme “London” Skate Video
Coinciding with today’s launch of the Supreme x COMME des GARCONS SHIRT 2013 Collection, Supreme has dropped a brand new skate video. Aptly titled “London,” the two minutes of lo-fi quick-cut footage highlights skateboarders around...
Del Toro Highlights its Handmade Italian Footwear Production
Sure, your new loafers are cool and all, but chances are they weren’t made with the kind of nurturing care with which Del Toro makes theirs. The Miami-based brand has released a piece highlighting the craftsmanship that goes into each of their...
deadmau5 & Imogen Heap – Telemiscommunications | Video
Canadian house producer deadmau5 and English songstress Imogen Heap present the official imagery for their collaborative track “Telemiscommunications.” Created in conjunction with Google+, the music video is the culmination of a global co...
OTHERS by Hypebeast: VERBAL of m-flo and AMBUSH
“Good music is good music. There’s no Japanese music or American music.” These are the words from none other than creative maestro VERBAL. Known for his MC skills in the J-pop duo m-flo, the bold designs from his accessories line AM...
Huffer 2013 Fall/Winter “Uphill Battles” Lookbook Video
Boasting its roots from the beautiful landscapes of New Zeland, Huffer’s latest video lookbook for Fall/Winter 2013 displays its passion for outdoor-inspired streetwear. While symmetrical stripe crewnecks, plaid button-ups and khaki pants are m...
The Phenomenon of Street Style Photography
Everyone wants their 15 minutes, and in the world of fashion, it’s always been hard to come by. Recent decades have yielded a certain phenomenon that has swept fashion onto a myriad of pixelated screens worldwide: “street style” pho...
Ed Banger Records 10th Anniversary Concert Recap | Video
Many 10th birthday parties are awkward events with a small ice cream cake, your classmates and neighbors, and a piñata. Leave it to the French to put all other 10th birthday parties to shame as Ed Banger Records celebrated its 10th anniversary with a...
The 2014 Porsche 911 GT3 Hits the Track
With the Geneva Motor Show igniting its proverbial engine earlier this week, iconic sports car manufacturer Porsche brought along the 2014 911 GT3 for all attendees to gawk at. Being the first GT3 based on the newer generation of 911s, this model off...
HYPETRAK TV: 50 Cent – Cut From A Different Cloth (Part 2)
Having recently made national headlines for awkwardly kissing a Daytona 500 reporter on a pit lane, polymath rapper 50 Cent remains focused on driving the success of his many entrepreneurial ventures. The Queens, New York native has been seen tireles...
Rolls Royce Wraith Shifts Gears via GPS
The Rolls Royce Wraith, set for a release later this year, features environmental sensors that use global positioning technology to determine which gears are to be used on a particular stretch of road. This feature is so advanced that it can calculat...
The Hangover Part III Teaser Trailer
The Hangover series can be partially credited as responsible for legions of twenty-something males upping their partying ante in the hopes that their substance-fueled escapades might too be the basis of a blockbuster bro-comedy. “Wolf Pack̶...
