Labor Day - Enjoy 25% Off Your Order. Use code: LABORDAY25

Under Armour Spine Bionic “Martin Luther King Jr. Day”

StyleComments ⋅ Jan 21, 2013
DeAndre Jordan will don a special pair of basketball shoes when he steps onto the court against the Warriors on Monday’s Martin Luther King Jr. Day game. Made by Under Armour, the MLK Spine Bionic features a weathered appearance, embodying the...

Under Armour Cam Newton Highlight Trainer “Veneer”

StyleComments ⋅ Jan 17, 2013
The latest colorway of Cam Newton’s signature trainer with Under Armour comes in an eye-catching “Veneer” makeup, accented with hits of white and black. Engineered with Under Armour’s Compfit ankle construction, additional hig...

Cam Newton Speaks About Creating His Under Armour Signature Shoe

StyleComments ⋅ Dec 29, 2012
2012 saw Cam Newton be the benefactor of his all-new Under Armour signature training shoe known as the Cam Newton Highlight Trainer. While on-field problems have recently plagued the former Heisman Trophy and Auburn Tiger stand-out, he goes on the re...

Under Armour Big 10 ACC Challenge Exclusives

StyleComments ⋅ Nov 28, 2012
As we approach 2013, Under Armour’s strong push into the performance sneaker spotlight continues with a trio of college basketball exclusives. The athletic apparel/footwear company recently commemorated the first match-up between Northwestern U...

Under Armour Spine Bionic “WWVeterans Day”

StyleComments ⋅ Nov 13, 2012
With Under Armour serving as an official partner of The Wounder Warrior Project, it was only natural that the brand created some special make-ups of their performance shoes to celebrate Veterans Day. One such shoe was the Under Armour Spine Bionic wh...

Winner Announcement! Win 1 of 10 pairs of IGIRIS x Under Armour Charge RC Sneakers!

GiveawaysComments ⋅ Nov 8, 2012
HYPEBEAST and Under Armour have partnered to proudly offer readers the chance to win 1 of 10 pairs of IGIRIS x Under Armour Charge RC running shoes. Designed by Japanese art studio IGIRIS, these innovative sneakers draw inspiration from the tradition...

Under Armour Cam Newton Highlight Trainer

StyleComments ⋅ Nov 6, 2012
Under Armour unveils a preview of its upcoming Highlight Trainer, Cam Newton’s first signature sneaker under the athletic performance label. Featuring a trademark, high top cut, the lightweight technical trainer is designed to the specification...

Boston College x Under Armour “Freedom” Football Uniforms

StyleComments ⋅ Oct 26, 2012
For this weekend’s upcoming college football game between Boston College and University of Maryland, the Eagles will be wearing special “Freedom” Under Armour uniforms for the Wounded Warriors Project. The patriotic uniforms utilize...

Under Armour Redefines the Modern “High-Top” with the Micro G Charge BB

StyleComments ⋅ Oct 13, 2012
In a time where minimalism has been the ongoing trend in performance footwear, Under Armour redefine that notion with their newly released basketball model, the Micro G Charge BB. One cannot deny some of the design sensibilities of the...

Under Armour x South Carolina Custom “Battle” Football Uniforms

LifestyleComments ⋅ Oct 10, 2012
Athletic apparel purveyor Under Armour and the University of South Carolina will debut their new custom gray “Battle” uniforms at their game vs. LSU in Baton Rouge on October 13, 2012. With the above teaser we can see the additional of th...

Kentaro Kobuke of IGIRIS Talks About His Under Armour Charge RC Project

StyleComments ⋅ Oct 3, 2012
After showing you the IGIRIS x Under Armour Charge RC a few weeks ago we had a chance to sit down with the designers responsible for the fantastic looking shoes. Tapped by Under Armour to create a special version of their latest Charge RC shoe, the a...

IGIRIS x Under Armour Charge RC

StyleComments ⋅ Sep 18, 2012
After the teaser shots last week we now present the full look into the IGIRIS x Under Armour Charge RC collection. Designed by Japanese art studio IGIRIS, these shoes take inspiration from the Hare of Inaba fable and come in two colorways representat...

IGIRIS x Under Armour Charge RC Preview

StyleComments ⋅ Sep 12, 2012
Building on the inspirations from London 2012, Under Armour has developed its latest footwear project alongside Japanese art studio, IGIRIS. Headed by artist, Kentaro Kobuke, Under Armour tapped the multi-faceted creative collective to curate a speci...

HYPEBEAST Trade: Kip Fulks Chief Operating Officer of Under Armour

EditorialComments ⋅ Aug 6, 2012
Once upon a retail battlefield, where prospective consumers struggled to side with an aggressive advertiser out of Oregon or a newly formed German-based conglomerate, a young brand flourished out of the need to offer technologically-advanced products...

Under Armour Spine RPM

StyleComments ⋅ Jun 21, 2012
Under Armour recently pulled the covers off its latest performance accomplishment, the Spine RPM. A launch event in New York City brought on board several big name athletes including Tom Brady, Lindsey Vonn and Kemba Walker to help drive awareness. W...