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You Can Now Hitch a Ride From Optimus Prime with Uber

In a prime example of cross-promotion advertising done proper, ridesharing service Uber has teamed with the Transformers franchise to make a childhood dream a reality. During the weeks prior to the film’s official premiere on June 27, Uber will have...

Uber Launches Private Jet Service for the 2014 Cannes Film Festival

As the stars and Hollywood hopefuls descend on the French Riviera this week, Uber will take part in the annual celebration of the silver screen as it introduces its new private jet service for the 2014 Cannes Film Festival. Created in partnership wit...