September 18, 2009

The Standard x SE Bikes Limited Edition PK Ripper

The PK Ripper Fixed Gear is the 3rd installment in a series of limited edition bike projects from DC and SE Racing. Within this run of 1,000 (in the US), The Standard has micro customized twenty of these PK Rippers to reflect the New York hotel’s signature black and gold ... more

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May 3, 2009

Standard x Nike Air Yeezy Black/Pink Release

As many people set their sights on the sophomore colorway of the Nike Sportswear Air Yeezy in black/pink over the last few days, the good people over at Standard lined up an interesting element to their release. With some people camping for upwards of five days, a free breakfast followed ... more

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April 27, 2009

Standard x DC Shoes Admiral High

Standard ATL hits us with a look into their new collaboration alongside DC Shoes, utilizing the popular Admiral High model from the DC LIFE Collection.After years of having their feet planted firmly in the Atlanta lifestyle market, Standard opened the doors to it’s second location in Lenox Square. To commemorate ... more

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