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PUMA King by Alexander McQueen

StyleComments ⋅ May 7, 2014
Celebrating nearly 50 years of athletic excellence and constant evolution, PUMA teams with Alexander McQueen to produce two reinterpretations of the iconic King football boot. Marrying tradition and technology, each of the two iterations are proudly...

BRANDBLACK – FUTURELEGENDS Starring Jamal Crawford

LifestyleComments ⋅ May 7, 2014
Rising sportswear label BRANDBLACK presents “FUTURELEGENDS,” its new video starring LA Clippers guard and this season’s NBA Sixth Man of the Year, Jamal Crawford. Shot by Anthony Crook of RSA — director Ridley Scott’s pr...

adidas Unveils AC Milan’s New 2014/15 Kits

StyleComments ⋅ May 5, 2014
adidas and AC Milan continue their partnership as the sportswear giant has unveiled two brand new kits for the Italian soccer team’s 2014/15 campaign. While the new home jersey revisits the club’s traditional red and black stripes with a...

BLACKRAINBOW: BKRW Sport Magazine – Basketball Issue

DesignComments ⋅ Apr 29, 2014
Creative imprint BLACKRAINBOW has unveiled some details surrounding the latest issue of the BKRW Sport Magazine. The latest Basketball Issue is shot by Hughes Lawson-Body and covered by Lindsey Wixson in collaboration with Chanel, featuring the Ameri...

Nike Launches Star-Studded “Winner Stays” 2014 World Cup Short Film

LifestyleComments ⋅ Apr 25, 2014
When you’re a young kid playing sports, you tend to obsess over professional athletes. This is especially true with soccer, where national team members carry their country’s hopes and dreams for glory – and everyone has a favorite player....

Watch This Record-Breaking BASE Jump from the World’s Tallest Building

LifestyleComments ⋅ Apr 24, 2014
Putting the “B” in BASE jumping, Vince Reffet and Fred Fugen from the acclaimed Soul Flyers set out to break a world record by jumping from the tallest building on the planet – the Burj Khalifa in Dubai. Practicing for a week in Switzerland on a moun...

Watch the Trailer for the New “Iverson” Documentary

LifestyleComments ⋅ Apr 24, 2014
Set to premiere at this year’s Tribeca Film Festival is Iverson, a new documentary focusing on the life and times of Allen Iverson. While not the first documentary of the game-changing star, this latest one looks to capture an exhaustive look a...

Check Out the Top 10 Dunks of the 2013-2014 NBA Season

EntertainmentComments ⋅ Apr 22, 2014
Here’s a look at the best 10 dunks of the 2013-2014 NBA season. Highlights of the list include Clippers’ power forward Blake Griffin, who made the list twice at #10 and #5, the buzzer-beater by Tobias Harris of the Orlando Magic, and Pace...

adidas “Unlock the Game” Campaign

LifestyleComments ⋅ Apr 18, 2014
As the Premier League gears up for the final stretch of one of its closest seasons to date, adidas reveals its “Unlock the Game” campaign featuring the likes of Luis Suarez, Leighton Baines, Juan Mata, Aaron Ramsey and Luke Shaw. Using a subtle dose...

Red Bull’s “ALLEYCATS” Explores the Roots and Culture of Unsanctioned Bike Racing

LifestyleComments ⋅ Apr 17, 2014
In an attempt to shine a light on a somewhat under-sung subculture, directors Albert Huh and Viktor Cahoj teamed up with Red Bull for a gripping documentary on the beginnings of urban bike racing. The brief, yet informative piece traces the roots of...

Manchester City Leads the Way of Top Paid Professional Athletes at $8.1 Million Per Player

LifestyleComments ⋅ Apr 16, 2014
According to a survey conducted by Sporting Intelligence for ESPN The Magazine, Manchester City F.C. has taken the crown as the best-paid team in world sport. The average wage for each player is reportedly a whopping $8.1 million USD, which may surpr...

GQ Talks to Roc Nation Sports President Juan Perez About Expansion Plans

LifestyleComments ⋅ Apr 16, 2014
When Jay Z announced that he was venturing into the world of sports entertainment over 12 months ago, few would have imagined the tangible impact that Roc Nation Sports amassed in a relatively short period. Having already signed several high-profile...

Nike F.C. Collection

StyleComments ⋅ Apr 14, 2014
Continuing to build around the World Cup buzz, Nike continues with this latest video promoting its Nike F.C. campaign and the debut of the Nike F.C. Collection. Putting the spotlight on several key players that will be prevalent during the anticipate...

The Beyond Sun Skate Video

LifestyleComments ⋅ Apr 9, 2014
Finnish skate shop Beyond presents The Beyond Sun, a two-part visual project consisting of a magazine and skate video. Directed by Pekka Harjula, the film covers the Beyond team’s trips back in 2012 and 2013 and was inspired by a personal conne...

adidas Unveils Chelsea FC’s New 2014/15 Home Kit

StyleComments ⋅ Apr 4, 2014
When Chelsea takes the pitch at Stamford Bridge for next season’s 2014-2015 campaign, The Blues will be decked out in a brand new striped kit from adidas. Taking inspiration the squad’s kits of the late ’80s and early ’90s, th...