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Nike Football “David Luiz – Yellow & Green”

As Brazil kicks off the quarterfinals today with what will surely be an intensely competitive game against Colombia, Nike Football premieres the above video, titled “Yellow & Green.” Examining Brazil’s deep rooted passion in the...

Nike SB “Caddy” Commercial featuring Paul Rodriguez & Lance Mountain

Paul Rodriguez reprises his starring role in Nike SB’s “Skateboarding is Not a Game” campaign with the Swoosh’s latest commercial. Entitled “Caddy,” the clip starts out with P-Rod lining up what appears to be a put...

Nike Designers Discuss Striking World Cup Fonts

National team kits are often made the big stories leading into the World Cup, but very rarely is the full account given. The name and number on the back are the point of individual recognition for not merely the referee, but an entire audience eager...

Todd Francis x Element “Natural Dejection” Collection

Todd Francis is no new name to skate art. The Los Angeles-based artist has been producing board graphics since 1993 and has worked with household skate labels such as Anti Hero, New Deal, Real and Stereo. Currently the Art Director of Element Advocat...

adidas Brings Back the Fanatic Football Tournament

After a short but strong run several years ago, adidas’s Fanatic Football Tournament makes its triumphant return, in a World Cup year nonetheless. Spread over three major international cities, Berlin, Tokyo and New York, each are represented as...

Nike Soccer Launches Hall of Phenomenal in New York

In celebrating the beautiful game, Nike Soccer launched its crowning soccer experience with the Hall of Phenomenal in New York City on Saturday. The brand immerses select guest in its offerings for the World Cup, inviting the audience to test out cur...

Red Bull Presents ‘Jart in Deepest Brazil’ Part 1

While Brazil is currently in the midst of a football fever, skateboard company Jart to pay the country a visit for an entirely different sport. Here, the longstanding skate label teams up with Red Bull, and joined by a cohort of local riders for its...

All Eyes on Brazil: Scenes from the Opening Days of the 2014 World Cup

On June 12th, attention turned to the world’s largest sporting event: the World Cup. Hosted by a country that has held the Beautiful Game in high regard for much of the sport’s history, the opening match between host country Brazil and it...

Nike SB Presents “Brotherhood of the Feet: Europe vs. Brazil – Friendly”

Nike SB recently took the time to address a question that perhaps many of us have not asked ourselves; how does the electric fervor in FIFA World Cup 2014 host nation Brazil impact local skateboarding communities? As the largest South American n...

Kanye West Shares an Alternate Version of adidas’s “The Wake Up Call” World Cup Commercial

The web goes wild for Kanye West snippets, signified by $500 (unverified) clip purchases and previously with a new commercial courtesy of adidas Football. As the three-striped brand continues to whet appetites for both the World Cup and ‘YeR...