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DuJour Magazine Interviews Paul Pierce On His Move to Brooklyn

LifestyleComments ⋅ Oct 5, 2013
New York City-based culture journal DuJour magazine got the opportunity to spend a day with Paul Pierce to interview the celebrated NBA player about his recent move to Brooklyn. At this particular juncture, Pierce is a league champion, a 10-time All-...

Endeavor Archetype Snowboard

LifestyleComments ⋅ Oct 4, 2013
As the cold season approaches, some people may opt to head for powdery hills over sandy beaches to break up the urban monotony. For such thrillseekers, Endeavor Snowboards presents a new shape to keep mountain shredders fresh: the Archetype. Designed...

Wheel Talk and SPL Pictures Team Up for a Slow-Mo Fixed Freestyle Session

LifestyleComments ⋅ Oct 2, 2013
As fixed-gear freestyling continues to command attention from the outside bike world, Matt Reyes and his Wheel Talk brethren remain at the forefront in bringing this young action sport to the mainstream. Having first got a glimpse of the California-b...

adidas Basketball Presents “Basketball Is Everything” featuring Derrick Rose

LifestyleComments ⋅ Oct 1, 2013
Premiering today, adidas Basketball kicks off its newest Derrick Rose-helmed campaign for his D Rose 4 sneaker – officially releasing on October 10 – with a commercial titled “Basketball is Everything.” Capturing the essence of his love and dedicatio...

Burton Presents [SNOWBOARDING]: STREET

LifestyleComments ⋅ Sep 30, 2013
Continuing its four-part short film series exploring the various realms of snowboarding, Burton presents its second episode titled [SNOWBOARDING]: STREET. In this installment riders Jeremy Jones, Zak Hale, Mark Sollors and Ethan Deiss travel from the...

UNDERCOVER x Nike GYAKUSOU 2013 Holiday Behind-The-Scenes Video

StyleComments ⋅ Sep 27, 2013
In this video UNDERCOVER designer, Jun Takahashi, provides us with insight into his obsession with running. Similar to past seasons, the palette of this collection remains neutral and combines an array of materials. Interestingly, Takahashi has tried...

Volcom ‘True To This’ Trailer

LifestyleComments ⋅ Sep 26, 2013
When Volcom launched in 1991, the brand became the first to unite skateboarding, surfing and snowboarding under a single label – ultimately aiding in the anti-establishment leanings of board sports and highlighting the phenomenon with 1993̸...

Vandeyk Presents ‘Machine for Riding’

LifestyleComments ⋅ Sep 25, 2013
Vandeyk contemporary cycles and filmmaker Christopher Kippenberger recently teamed up to produce a short depicting the artistic intersection of humanity, machinery and nature. The video was shot high in the mountains using only drone cameras and prov...

XLARGE x Chaz Bojorquez x Division Creative Foundry 2013 Fall “Los Tokyo” Skate Deck

DesignComments ⋅ Sep 25, 2013
Legendary street label XLARGE recruited famed Los Angeles-based artist Chaz Bojorquez to style a new collection of skate decks. Executed across two boards, the art here harkens the retro style of skulls and bones across skate decks. Finding the cross...

theFINproject – The Art and Story of the Surfboard Fin

LifestyleComments ⋅ Sep 24, 2013
theFINproject is a unique project that aims to highlight an extremely important but oft overlooked part of surfboards: the fin. As much an art project as it is an educational one, the project starts off with a topological study in which each type of...

Red Bull: Creating the Ultimate Wakeboarding Eco-Park

LifestyleComments ⋅ Sep 23, 2013
After seeing a beautiful lake in an old photograph, Russian wakeboarder Nikita Martyanov went on an epic journey to find the body of water to set up the ultimate eco-freindly park and, thus, a dream riding locale. Martyanov ultimately found the spot,...

Nike “Just Do It – Endless Possibilities” featuring Jessie J and Gerard Piqué

LifestyleComments ⋅ Sep 20, 2013
The epic “Endless Possibilities” commercial first seen last month has been followed up with a new commercial starring pop sensation Jessie J and FC Barcelona defender Gerard Piqué. The commercial is delivered to celebrate the 25th anniver...

A Bathing Ape MILO GOLF BALLS

LifestyleComments ⋅ Sep 17, 2013
Expanding its graphic-heavy releases to sporting accessories, A Bathing Ape presents the MILO GOLF BALL featuring BABY MILO’s face at its center. The iconic logo is  featured across black, white and brown golf balls. Priced at ¥2,940 JPY (appro...

The New York Times Highlights New York Skate Photographer Allen Ying

ArtsComments ⋅ Sep 16, 2013
While not necessarily Thrasher or The Skateboard Mag, The New York Times has an ongoing interest in skateboarding not frequently found in other periodicals. Through this lens the storied newspaper turns its focus to one Allen Ying – founder of New Yo...

Nike Snowboarding Presents “Never Not” – Part 1

LifestyleComments ⋅ Sep 16, 2013
Nike Snowboarding presents the first installment of their newest visual presentation: “Never Not.” Unveiled just days after snowboarding behemoth Burton unveiled the first episode of their own video, Nike is set to reveal exactly what Jed...