Nike Releases Statement Regarding Armstrong’s Alleged $500,000 Coverup

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In the latest news concerning the increasingly ugly Armstrong debacle, Nike has released a brief statement denouncing the New York Daily News’ allegations of a coverup. The New York publication recently published an article alleging that Nike h...

Jeremy Lin Graces the 2012 November Cover of GQ

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As we gear up for yet another intriguing NBA season chalk full of dynamic faces in new places, GQ has fanned the Linsanity flames by positioning newly acquired Houston Rockets point guard Jeremy Lin on their November cover. Transformed from a Harvard...

Madron FC: The Worst Football Team in Britain

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As part of a series of films made for Channel 4 by Somethin’ Else, the creative team chronicles Madron FC – a squad dubbed “the worst football team in Britain” after suffering a 55-0 defeat to Illogan. Exploring themes of loya...

Snow Porn Whistler Deep Days – Part 1 Video

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Having experienced a deluge of snow last winter, Whistler was the place to be for serious snowboarders and that wasn’t lost on Burton Snowboards and its pro riders who spent time there enjoying the fantastic fresh powder. Riders Jussi Oksanen,...

Vans BOWL-A-RAMA NYC Extended Video Recap

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A three-day skateboarding festival featuring some of the world’s greatest pro and masters competitors, the inaugural Vans BOWL-A-RAMA in New York City wrapped up last weekend. The event was held at Hudson River Park’s Pier 62 Skatepark and feat...

A Skate Video Shot in the Chinese Ghost Town of Ordos

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Set against the natural splendor of Inner Mongolia, Ordos is a former boom town that now sits desolate and uninhabited. Called the Dubai of northern China, Ordos is a city filled with public infrastructure and located in a resource-rich area but home...

Us Versus Them 2012 Northbound and Down Tour Video

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Us Versus Them made a summer jaunt to the Bay Area for their 2012 Northbound and Down tour. For the Cali brand, they’ve done a good job of merging fashion and lifestyle through some relevant projects over the past seasons. Bringing with them a...

DEF Skateboards Video Captures Skateboarding in Stunning HD Slow Motion

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Skateboarding videos can be good and bad. Good in the sense that watching people shred their respective parks and cities on four wheels is always entertaining. Bad in the sense that, unfortunately, not all films do the riders and tricks justice. For...

Gravis Creative Departures: Belgium

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Gravis’s annual Creative Departures series saw the crew make its first stop this year in Belgium. After first spending a few days filming in nearby Rotterdam, Netherlands, the crew hit up some skate spots in the Belgian capital of Brussels befo...

Under Armour x South Carolina Custom “Battle” Football Uniforms

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Athletic apparel purveyor Under Armour and the University of South Carolina will debut their new custom gray “Battle” uniforms at their game vs. LSU in Baton Rouge on October 13, 2012. With the above teaser we can see the additional of th...

Dwyane Wade Introduces New Shoe Colorways, Discusses Leaving Jordan for Li-Ning

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Dwyane Wade’s long-rumored departure from Jordan Brand became reality earlier this month as the Miami Heat star teased imagery of his new Li-Ning signature prior to tomorrow’s official announcement from the Chinese company. Now, Wade has...

A Tuesday Spent Surfing with Laura

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Director Matt Titone provides you with a reason to look up to Tuesday with this latest short featuring Australian surfer Laura Enever. Set amidst a beautiful Malibu backdrop, the Australian beauty takes the spotlight through both casual strolls along...

Lil Wayne Opens DEWeezy Skate Park in New Orleans

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Lil Wayne has partnered with Mountain Dew to open a brand new skatepark in Weezy’s hometown of New Orleans. Aptly dubbed “DEWeezy” and built in the city’s Lower Ninth Ward, the project was completed using recycled materials an...

adidas Basketball: Derrick Rose Explains the Inspiration Behind His New Logo

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Derrick Rose is one of the few athletes whose marketing campaigns don’t seem to be contrived. His genuine love of the game and his city is on display as he walks interested viewers through the thought behind his logo for all adidas-related appa...

The Return of Derrick Rose: Episode 4 – Push

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As Derrick Rose celebrates his 24th birthday and the release of his latest piece of signature footwear, the adidas Rose 3.0, adidas Basketball presents the latest look into the star point guard’s return from last year’s season-ending torn...