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HYPEBEAST Spaces: Inside Oakley’s Sci-Fi-Meets-Steampunk Headquarters

Though its quirky exterior might make some mistake it for a new area of Universal Studios, Oakley’s futuristic-looking headquarters is the embodiment of everything the brand had envisioned. Behind its reinforced blast walls is a facility honori...

Red Bull Curates Protégés: Nubian

After welcoming Toshikazu Nozaka’s latest art piece to its new home, Nubian offers a glimpse inside its Harajuku location. According to manager Hidenori Kataoka, the exterior was designed to look like a shop in a foreign country, serving as a s...

HYPEBEAST Spaces: Nudie Jeans – Gothenburg, Sweden

The first thing to understand about Nudie Jeans is that the brand is obsessed with its work. We originally learned this with our Essentials segment with founder Joakim Levin, but the Swedish brand embodies the spirit of denim even outside of its prod...

HYPEBEAST Spaces: Hawaiian Airlines Headquarters

During our recent trip to Hawaii for POW! WOW! 2014, we visited the Hawaiian Airlines Headquarters for our latest Spaces and felt the festival spirit extend further than the parameters of Kakaako. Amid these spacious office quarters sits The Local Co...

HYPEBEAST SPACES: Reebok Headquarters – Canton, MA

There’s a lot of talk about Beaverton or Cupertino, small American cities that are famous – if for nothing else – for the companies that call them “home.” A less familiar name in the conversation is the sleepy locale of Canton, Mass...

HYPEBEAST Spaces: Mercedes-Benz Research and Development North America

Mercedes-Benz Research and Development North America has called Silicon Valley its home for the past 20 years and recently it moved its headquarters from Palo Alto to Sunnyvale, California. With its grand opening taking place last month, our friends...

HYPEBEAST Spaces: Levi’s® Station to Station Train

Over the course of September, we partnered with Levi’s® and embarked on the 10-stop Station to Station train as it made its way across the entire United States. The nomadic art experience conceptualized by Doug Aitken began in NYC and concluded in Oa...

HYPEBEAST Spaces: Hing Yeung of HKST’s Ebell Theatre Loft

Tucked away within the richly archaic Ebell Theatre in Long Beach, California is a large, vaulted duplex – wildly colorful, yet elegantly minimal. The space is occupied by one Hing Yeung, creative director of creative agency Hong Kong Stunt Team (HKS...

HYPEBEAST Road Trips Portland: Spaces with John C Jay and Wieden+Kennedy

Having left off with a Pen & Paper from Antonio Brasko in our last episode of HYPEBEAST Road Trips in Portland, we now take you to another Portland — in actuality, global — point of interest, the prolific advertising agency that is Wi...

HYPEBEAST Spaces: Solebox Berlin

Solebox has been a mainstay in Germany’s streetwear scene for years, being the prime destination for premium footwear in Berlin. In addition to the latest goods from the likes of Puma, Reebok, and of course, adidas, the store also carries limit...