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Sony Alpha A77 II

Sony introduces the latest edition of its Alpha series interchangeable lens camera, the A77 II. Designed with advanced amateurs in mind, the camera features a 24.3MP sensor paired to a BIONZ® X processor with an increased 20% sensitivity. Features in...

Sony Announces Full-frame Alpha a7s With 4K Video Output

After courting photographers with its A7 and A7r cameras, Sony sets its sights on filmmakers and videographers with its new 35mm full-frame Sony A7s camera. This latest variant of its popular interchangeable lens camera is sure to impress with its ab...

Sony Alpha NEX-5T

Sony has officially unveiled its latest entry in the world of compact system cameras: the Alpha NEX-5T. Featuring a stylish and ultra-compact design, the Alpha NEX-5T offers the “creative capabilities of interchangeable lenses with large-sensor...

Sony Announces New Alpha a99 Camera

Positioned as its flagship full frame interchangeable lens camera succeeding the a900, Sony announces the impending release of its new Alpha SLT a99 Camera. Aiming to attract serious photographers with the appropriate knowledge base, this DSLR goes t...

Sony Alpha A77 Digital Camera

For amateur enthusiasts and pros looking for a backup body, the anticipation is growing for the release of the Sony Alpha A77. This lightweight camera is encased in a black weather-sealed magnesium alloy body and has a battery life of over 500 shots....