Theo Walcott Discusses the Nike Mercurial Vapor IX and the Next Step in his Career

VideosComments ⋅ Jan 17, 2013
While we recently showed you a detailed view of the new Nike Mercurial Vapor IX, we now bring you further insights via a discussion with soccer star Theo Walcott. In this HBTV segment, we sit down with Walcott and discuss not only the new Nike boot,...

German Soccer Club St. Pauli Launch Their First Season of T-Shirts

StyleComments ⋅ Jan 11, 2013
Drawing influence from a historical district tattooed with memories of classic rock shows as well as a political radicalization that saw many showdowns between rioters and police, the St. Pauli district has always relied on the local football club to...

60 Minutes Spotlights the Success of FC Barcelona

LifestyleComments ⋅ Jan 7, 2013
Week after week, 60 Minutes continues to be a source of information that finds a way to examine the human condition – whether through conflict journalism to the more subdued yet frenzied world of international fútbol. Bob Simon recently travele...

Lionel Messi to Debut New adidas adizero F50 Boot in Champions League Match

StyleComments ⋅ Nov 7, 2012
Today marks another step toward Champions League mastery as Barcelona takes on Celtic. To mark the occasion, three-time FIFA World Player of the Year Lionel Messi will hit the pitch in the new adidas adizero F50 Boots. The updated F50 features a new...

The Nike Mercurial Vapor VIII Cristiano Ronaldo

StyleComments ⋅ Nov 6, 2012
A striking new design on the Nike Mercurial Vapor VIII takes color inspiration from Cristiano Ronaldo’s new signature clothing collection – blending a classic black boot with a modern twist of blue and pink to stand out on the pitch. Combining...

Karim Benzema, Lukas Podolski, Thomas Müller and co. Take to the Pitch in Custom miadidas Predator LZs

StyleComments ⋅ Nov 1, 2012
The miadidas Predator LZ from adidas Football has received plenty of attention over the past few months and culminates with an array of football greats set to take the pitch in custom versions tailor-made to both their design preferences as well as t...

HYPEBEAST x adidas miadidas Predator Lethal Zone

StyleComments ⋅ Oct 27, 2012
In promotion of both adidas’s miadidas configurator and a unique contest that will allow you to potentially create boots to be worn by one Lionel Messi, we present to you a special rendition of the adidas Predator Lethal Zone for HYPEBEAST. Har...

Wood Wood’s Head Designer Creates F.C. Copenhagen’s Euro League 3rd Kit

StyleComments ⋅ Oct 22, 2012
The official 3rd team kit of F.C. Copenhagen was recently re-imagined by Wood Wood head designer Karl Oscar. Building on prior ventures with adidas, Oscar was given the task of composing the team’s alternate jersey during the 2012/13 UEFA Euro...

Madron FC: The Worst Football Team in Britain

LifestyleComments ⋅ Oct 15, 2012
As part of a series of films made for Channel 4 by Somethin’ Else, the creative team chronicles Madron FC – a squad dubbed “the worst football team in Britain” after suffering a 55-0 defeat to Illogan. Exploring themes of loya...

Andres Iniesta Unveils the Creatively Shot CTR360 Maestri III Short Film

LifestyleComments ⋅ Aug 23, 2012
Celebrating the launch of its new CTR360 Maestri III, Nike has tapped FC Barcelona midfielder, Spanish international and world class playmaker Andres Iniesta for a unique short film. Depicting a literal interpretation of Iniesta’s puppeteer-lik...

Chinatown Soccer Club Celebrate 10 Years in the Making

LifestyleComments ⋅ Aug 21, 2012
adidas and VICE have teamed up to present a look at the Chinatown Soccer Club. Founded back in 2002, the CSC is made up of creative personalities based in NYC. Starting off as just a few guys getting together for a kick around in the Lower East Side,...

adidas 2012 FANATIC Tournament Recap

LifestyleComments ⋅ Jul 18, 2012
This past Saturday New York City’s Chelsea Waterside Park was home to the 11th annual FANATIC Tournament from adidas. Featuring 20 teams and more than 1,000 fans from around the city, the event included spins from DJ Neil Armstrong alongside BB...

adidas Football: UEFA Euro 2012 Slow-Motion Fan Reactions

StyleComments ⋅ Jul 12, 2012
The UEFA Euro 2012 Cup is now over, yet adidas Football gives us this video that pays homage to arguably the most important part of the great game: the fans. The video takes us from start to finish of the final match in Kiev, Ukraine, starting with t...

BlackRainbow: BKRW Sport Magazine – Soccer Issue

ArtsComments ⋅ Jul 5, 2012
French street style digital blog BlackRainbow debuts the first printed issue of their self-titled magazine, dedicating Issue #01 to the globally beloved sport of soccer. Instead of stats, bets, analyses and news, however, BKRW takes an aesthetic look...

NBA and Soccer Stars Join Steve Nash’s 2012 “SHOWDOWN IN CHINATOWN”

LifestyleComments ⋅ Jun 30, 2012
The fifth annual Steve Nash Foundation SHOWDOWN IN CHINATOWN took place on June 27, 2012 at Sarah D. Roosevelt Park in New York City as part of the NBA superstars humanitarian work that blends his love for soccer with some of his most notable sportsm...