Qubic Store
Odd Future x Qubic Store NZ Exclusive T-Shirt
3 weeks ago
⋅ Style
After being booted from the lineup for Big Day Out 2012 Auckland, Odd Future recently decided to relegate a show at the Auckland Powerstation venue for January 19 instead. In honor of the unexpected change of plans and its now evident distaste for the music event, OFWGKTA align...
Qubic Store “The Handle” Packaging Design by Casey Ng
December 9, 2011
⋅ Design
Adopting its own fresh and engaging take on the pervasive “reuse and recycle” philosophy, Qubic Store enlisted the foresight of designer Casey Ng for its new shopper-friendly “The Handle” packaging design. Taking various elements of traditional Japanese gift wrapping,...
Qubic Store x All Blacks x adidas Originals “all heroes” Campus 80′s
September 19, 2011
⋅ Style
adidas Originals has teamed up with Auckland’s Qubic Store and the New Zealand All Blacks rugby team to present an exclusive design to its iconic Campus 80’s silhouette. Drawing inspiration from All Blacks’ 2011 jersey which pays tribute to the team’s iconic 1987...
New Zealand All Blacks: all heroes
September 14, 2011
⋅ HBTV
With the recent rugby festivities in full swing, we take a look at "all heroes" - a creative concept developed by Auckland's Qubic Store and adidas Originals for New Zealand’s national rugby team, the legendary 'All Blacks.' A 128-year-old sporting franchise and ranked number...
QUBIC Store Re-Opening
May 9, 2011
⋅ Design
One of New Zealand's premiere retailers, QUBIC founded in part by Frank Liew recently pulled the curtains off of its new store space. QUBIC2.0's progression is thoroughly outlined on Frank's blog, but a quick rundown includes a new brand roster, special functional...
QUBIC STORE x CASIO G-SHOCK GA-100 “Beacon”
October 22, 2010
⋅ Style
QUBIC STORE's Frank Liew offers a glimpse into his latest collaborative effort involving CASIO G-SHOCK. Based on the GA-100 model, an in-line matte black version was modified with a special GPS and navigation-inspired pattern. As a reference to their traveling ways, the...
QUBIC x Nike Sportswear “Little Victories” Video
July 1, 2010
⋅ Culture
The small island country of New Zealand had much to cheer over the last few weeks. Despite being far from a footballing power, the country did admirable earning a respectable 3 points. Qubic Store was an unofficial World Cup party heardquarters as this video documents some...
QUBIC x Nike Sportswear “Flight of the Underdogs”
June 17, 2010
⋅ Events
QUBIC out of New Zealand got into the festive spirit as they revamped their store to reflect the current participation of their beloved Kiwis at the 2010 World Cup. Earning its first ever point at the World Cup thanks to a last gasp equalizer from Winston Reid in the 93rd...
Q123 #3 – Hypebeast x 8FIVE2 x Loren Purcell for Qubic Store “City of Taipans”
September 22, 2009
⋅ Uncategorized
Qubic Store celebrated its 3rd anniversary this year which led to the creation of a series of different collaboration projects. Traveling extensively through Asia, Qubic Store's Frank Liew developed a strong relationship through consistent travels to Hong Kong with the likes...
QUBIC’s A Night with Chaz Bojorquez
September 17, 2009
⋅ Uncategorized
A few nights ago, New Zealand's QUBIC played host to a living legend in the realm of street art as Chaz Bojorquez spent the evening offering some personal insights into this work and career. Bringing together much of the region's street art elite, Bojorquez broke down some...
ORIGINALS BY QUBIC 5 Shoes
September 1, 2009
⋅ Uncategorized
Frank Liew caps off a solid ORIGINALS BY QUBIC project as he offers us a closer look into each of the five designs-- by Frank himself, Woody of Sneaker Freaker, Chris Lewis, Sean Aickin and Kevin Downie. Pictures aside, you can also read about the inspirations and directions...
Kazuki Kuraishi x adidas Qubic Party
August 31, 2009
⋅ Uncategorized
Over a span of several videos, the Originals by Qubic initiative recently culminated in a large-scale party featuring the attendance of multi-faceted designer Kazuki Kuraishi. In addition to his appearance in New Zealand, the unveiling of five exclusive adidas Originals...
Kazuki Kuraishi x “Q123” LOGO and “MIX” Crewneck Sweatshirt
August 27, 2009
⋅ Uncategorized
Aligning himself with the anniversary series of New Zealand retailer Qubic, Japanese designer Kazuki Kuraishi contributes the following logo design to the project for the "MIX" CREWNECK SWEATSHIRT. The crewneck sweater features a flipped UREI logo by Kazuki as a testament to...
Originals by Qubic #3: Frank Liew
August 26, 2009
⋅ Uncategorized
In a recent campaign, Frank Liew and his store Qubic put together a series of videos as part of the Qubic Celebrates Originals project. Helping raise the awareness around the Oceanic area, five individuals from various backgrounds have all come together as they were each...
Nike Sportswear LIVESTRONG Installation at Qubic
July 13, 2009
⋅ Uncategorized
Working on an ultra-short timeline, Frank Liew and the Qubic crew were able to bang out a great installation on behalf of Nike Sportswear for their LIVESTRONG collection. In addition to showing the obvious products associated with the project, the installation also gave a...
