PUMA evoSPEED Video
The new PUMA evoSPEED line of shoes is all about speed — the speed of world-record holder and Olympic gold medalist Usain Bolt, to be precise. The line isn’t just about sprinting though, as it features sport-specific shoes for F1 racing, cricke...
PUMA 2012 Spring/Summer Disc Blaze LTWT Sporty
PUMA is bringing another fresh evolution of the classic Disc Blaze LTWT into its Spring/Summer 2012 collection. It’s been almost 20 years since the original release, so it’s hardly a surprise that the new LTWT Sporty is packing a fair amo...
PUMA “The Suede” Video
The PUMA “The Suede” video is a visually entertaining, text-based offering that showcases the long and lustrous history of the iconic sneaker. Worn by the likes of Walt “Clyde” Frazier, Tommie Smith and known as the signature...
BEAMS x PUMA 2012 Spring/Summer Capsule Collection
BEAMS and PUMA are continuing with their inspired collaboration with another capsule collection for Spring/Summer 2012. Utilizing a textured approach to reinterpreting classic pieces like hooded sweatshirts, track jackets and shorts, the pattern is p...
PUMA 2012 “TAKUMI” Made in Japan Collection Part II
After getting a look at the first collection back in January, PUMA 2012 “TAKUMI” rolls out part II of their Made in Japan effort. Inspired by Japanese artisanal techniques, the attention to detail and quality craftsmanship is the hallmark...
PUMA Amsterdam Store Opening
Global sport/lifestyle brand PUMA revamped its PUMA Store in Amsterdam with a new joyful, innovative, and sustainable retail design that enhances the display of PUMA’S collections and offers cutting-edge technology features to engage with customers....
Undefeated x PUMA 2012 Spring/Summer Ballistic Collection
After releasing its collaboration “Stripe Off” Clyde collection a few seasons ago, the duo of Undefeated and PUMA have steadily released consecutive collections that fuse the edge and innovative of the Los Angeles lifestyle brand with the...
PUMA Social: “Surfing” Video
PUMA Social follows the ‘after hours,’ social lives of their athletes. In their latest video short titled “Surfing,” PUMA explores a subtle soapbox social message, decrying the vapid ‘stars’ and programming of real...