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HYPETRAK Watches The Throne at SXSW 2014

Every year around early March, media outlets around the world round up their finest lensmen and writers, sending the pair down to balmy Austin, Texas. The pilgrimage is often credited to South by Southwest (SXSW), which is arguably the premier live m...

Watch Pharrell Perform at the NBA All-Star Game with Snoop Dogg, Busta Rhymes, Diddy, Nelly and Chad Hugo

After a personal intro from Chris Paul and LeBron James, Pharrell Williams recently took to the stage at the 2014 NBA All-Star Game. Featuring an all-star cast of his own, Pharrell welcomed creative partners Snoop Dogg, Busta Rhymes, Diddy, Nelly and...

Pusha T and Pharrell Williams Perform “S.N.I.T.C.H.” on Jimmy Kimmel Live

Last night, Pusha T and Pharrell took the stage together for the very first time, appearing on Jimmy Kimmel Live to perform the My Name Is My Name cut “S.N.I.T.C.H.” Produced by Skateboard P himself, the track’s live rendition saw t...

Lady Gaga and R. Kelly ‘Do What They Want’ on SNL

Fresh off her latest album release, Lady Gaga took to 30 Rockafeller Plaza this past weekend to host NBC’s Saturday Night Live. Pulling double duty, the ARTPOP songstress also graced viewers with her presence on the SNL musical stage performing her p...

Kanye West featuring Pusha T – Runaway (2010 MTV VMA Performance)

Kanye’s new Rosewood movement was in full-effect last night during his grand finale performance at the 2010 MTV Video Music Awards. With no interruptions or disturbances, Mr. West unveiled his newest record featuring Pusha T titled, “...