Pepsi
Kyrie Irving Dresses Up As “Uncle Drew” To Play Pick-Up Ball
In keeping with the new slogan of Pepsi MAX as "a zero calorie cola in disguise," witness 2011 NBA rookie of the year Kyrie Irving of the Cleveland Cavaliers take to a pickup game in Bloomfield, New Jersey disguised as the elderly "Uncle Drew." The players that night thought...
PEPSI NEX x ZOZOTOWN x MEDICOM TOY 50% BEARBRICK & Cleaner
Together, the Japanese division of PEPSI and MEDICOM TOY has consistently teamed up to create a series of exclusive complimentary BEARBRICKS. Often sold alongside PEPSI NEX, the latest collection brings ZOZOTOWN on board to release a collection of six branded BEARBRICKS...
Dee & Ricky x Pepsi Logo Brooches
Dee & Ricky have been commissioned by Pepsi and Epiphany to produce a limited-edition run of Pepsi-logo branded brooches. True to their style, the twin duo have once again flipped pop iconography and re-contextualized it into their unique language of LEGO mastery. The pins...
Pepsi x Gourmet Special Edition UNO Sneakers
Pepsi and Gourmet link up to produce a special-edition Gourmet UNO. The limited kicks come with three different lace sets (red, blue, and red/white/blue), playing up the different colors in the design seen throughout the midsoles and tongue. The collaboration is being seeded...
2009 Coachella Pepsi Refresh Music
Toby Leddy gives us an inside look at some emerging and established musicians at this years Coachella music festival. The video was done through Pepsi and Epiphany Media with intro images by 13thWitness, music by Nosaj Thing, and production from Toby Leddy (Digi Digi...
Hypebeast Presents: N.O.R.E | The Clipse at Pepsi Proper
Taking place at Pepsi Proper's respective events taking place in Los Angeles and New York, the innovative retail environment was also the host of two live events from The Clipse and N.O.R.E. Here's a video of both performances which took place to cap off each event's 1-day...
Pepsi Proper New York
Pepsi Proper, Pepsi's multi-city specialty retail pop-up tour, is planting its flag in New York City tomorrow Saturday December 12th, 2008. Building off of the success of last week's event in Los Angeles that featured retail heavyweight Union Los Angeles and hip-hop super...
Pepsi Proper New York
Pepsi Proper, Pepsi's multi-city specialty retail pop-up tour, is planting its flag in New York City this Saturday (12.20.2008). Building off of the success of last week's event in Los Angeles that featured retail heavyweight Union Los Angeles and hip-hop super group The...
Union LA x The Clipse x Hypebeast: Pepsi Proper Los Angeles 12-13-08
Pepsi Proper is setting up pop–up retail experience which brings together both fashion and music by supporting the very brands and movements that help move the needle of culture. Pepsi is giving back with their one day pop-up retail experience with some of the hottest...
Pepsi Proper Los Angeles
Pepsi Proper is setting up pop–up retail experience which brings together both fashion and music by supporting the very brands and movements that help move the needle of culture. Pepsi is giving back with their one day pop-up retail experience with some of the hottest...
Medicom Toys x Warner Bros. x Pepsi Nex 70% Movie Series
For the month of December, Pepsi Nex has teamed up with Medicom Toys, Suntory and Warner Bros. in a special Bearbrick promotion. Twelve separate Bearbricks reference different Warner Bros. productions including Superman Returns, The Matrix Reloaded, Artificial Intelligence :...
Star Wars x Medicom Toy Bearbrick Pepsi Nex Update
Following up on the featuring of Medicom Toy's latest promotion with Pepsi Nex and Bearbrick, more images have surfaced which combine the popularity of Star Wars with the modern artistic template, the Bearbrick. Many of the Star Wars' most popular characters are seen...
Medicom Toy Bearbrick Pepsi Nex 70%
In Asia, it's often customary to package little trinkets and other useless toys with the purchase of select items at convenience stores like 7-ELEVEN. However, this just might prove to be the best freebie yet with Medicom Toys teaming up Pepsi Nex to offer free 70%...
Converse x Pepsi Phone Strap
For their 100th celebration, Converse keeps coming out with surprising and creative products, and this time they teamed up with Pepsi to create these cell phone straps. It seems that Converse spared no details with these little shoes, with print on the back heel, nice texture...
Artco Pepsi Artist Series
With the success of the Moutain Dew Green Label engaging various artists in a series of designer cans, Artco and Mountain Dew's parent company Pepsi did a similar artist project. Instead of introducing a new can similar to the Green Label project, the Artco Pepsi series...












