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Pepsi x Del Toro 2014 Capsule Collection

As Pepsi looks to extend its lifestyle presence, it partners with Del Toro on a new footwear collection. Two of Del Toro’s most familiar offerings have been given the Pepsi treatment including its familiar Chukka silhouette. The overall executi...

Pepsi “Live For Now” 2014 Collection

Pepsi unveils its new “Live For Now” collection, which features apparel, accessories and electronics produced together with international designers. Produced as part of its “The Art of Football” program, the collection include...

AAPE by A Bathing Ape x Pepsi 2013 “MOONFACE CAMO” Cans

It seems the ‘thirst’ for graphically re-dubbed beverage containers is very real at the moment, as A Bathing Ape and soft drink conglomerate Pepsi extend their ongoing collaborative AAPE line into 2013. Succeeding their 2012 joint effort seen here ne...

Beyoncé “Mirrors” Campaign for Pepsi

After teasing audiences with a brief video clip yesterday, Beyoncé has finally unveiled the meaning of “#BeyHereNow.” The hashtag was used as a buzzing point for today’s release, a new commercial with Pepsi that charts Beyonce’s career over the cours...

Kyrie Irving’s “Uncle Drew” is Joined by Kevin Love and Bill Russell for Another Game of Pick-Up

Coinciding with the tip-off of the NBA season, Kyrie Irving has dusted off his elderly alter ego “Uncle Drew” with an assist from Kevin Love and Bill Russell. Presented by Pepsi MAX, the viral campaign sees Uncle Drew hitting the road for...

AAPE by A Bathing Ape x Pepsi 2012 “MOONFACE CAMO” Cans

Part of a collaboration that will extend to T-shirts, umbrellas, and an array of diverse products, AAPE by A Bathing Ape and Pepsi have teamed together to produce a limited run of “MOONFACE LOGO” Camo cans. The cans will be released in bo...

Kyrie Irving Dresses Up As “Uncle Drew” To Play Pick-Up Ball

In keeping with the new slogan of Pepsi MAX as “a zero calorie cola in disguise,” witness 2011 NBA rookie of the year Kyrie Irving of the Cleveland Cavaliers take to a pickup game in Bloomfield, New Jersey disguised as the elderly “...

PEPSI NEX x ZOZOTOWN x MEDICOM TOY 50% BEARBRICK & Cleaner

Together, the Japanese division of PEPSI and MEDICOM TOY has consistently teamed up to create a series of exclusive complimentary BEARBRICKS. Often sold alongside PEPSI NEX, the latest collection brings ZOZOTOWN on board to release a collection o...

Dee & Ricky x Pepsi Logo Brooches

Dee & Ricky have been commissioned by Pepsi and Epiphany to produce a limited-edition run of Pepsi-logo branded brooches. True to their style, the twin duo have once again flipped pop iconography and re-contextualized it into their unique la...

Pepsi x Gourmet Special Edition UNO Sneakers

Pepsi and Gourmet link up to produce a special-edition Gourmet UNO. The limited kicks come with three different lace sets (red, blue, and red/white/blue), playing up the different colors in the design seen throughout the midsoles and tongue. The...