Official

For some, hats are simply headwear — protection from the elements, perhaps, or a way to disguise a bad hair day. Others, such as California-based label Official, see things a little differently. With its view of headwear as “a crown, a st...

Having been perfecting its craft of minting premium headwear and snapbacks for over five years, Official Crown of Laurel was founded in 2007 with a desire to pull elements of street fashion, skateboarding and creativity into a cohesive headwear colle...

Official’s 2009 spring/summer collection is seen here as the brand’s roster gets some new looks this season. While the brand is most well-known for its fitteds, Official deepens the line-up with the inclusion of some madras 5-panel ca...

Official hits us with some new looks from their 2008 Holiday collection. Amongst their top notch fitted choices are various other silhouettes including beanies and 5-panel joints in a nice array of colorways. In conjunction with seasonal offering...

Official’s latest theme references the Neu Royal Regiment of Artillery, commonly known as the Neu Gunners. It’s Official’s own take on creating classic fabric flips on a contemporary level as they spread the word about Official. T...

A mainstay on the football terraces around the world, football scarves have always been an economical way of showing your team love. Known for their fitted caps, Official has created their own black and yellow scarf. Highlights include the AK-47...

Fitted cap purveyors Official recently dropped their Traditional Shemagh Series of caps. Each cap features materials individually cut from traditional scarves and colorways. The fabric is then sewn onto Official’s Incoronare silhouette. Bot...