NIKEiD

As part of the ongoing story of Nike Dunk, NYLON has taken into their own hands the latest iteration of the iconic silhouette. Employing a blend of engaging hues, the upper sees a number of colorful edits, with the Swoosh and NYLON stitch embellishme...

NIKEiD continues to push its presence in the world of customizable footwear, this time with the aid of London’s Liberty fashion house — known for its iconic floral patterns. Taking the British house’s Capel and Pepper all-over patte...

Nike and Instagram have joined forces for the latest expansion of the ever popular NIKEiD customization platform. Dubbed “Nike PHOTOiD,” the app seeks to allow users to immortalize captured moments with a corresponding piece of footwear b...

Nike recently went public with plans to introduce the popular Roshe Run model into the NIKEiD catalog. The minimal running-inspired design has lent itself to several memorable Quickstrike releases in past months, while Nike’s move to do away wi...

In 1999, Nike launched NIKEiD, offering custom colorways for various popular models, finally making those photoshopped ’95s a reality. As the allure for color variants began to fade, the shoemaker giant stunned us once again taking individual d...

To mark the start of the 2011 Rugby World Cup, NIKEiD launches this exclusive England Rugby “NEW BLOOD” Air Max 1 Hyperfuse. Inspired by England Rugby’s black kit that was unveiled back in August, this limited shoe features the new Hyperfuse technolo...