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Brazil vs. Brazil Nike Football Commercial

LifestyleComments ⋅ Feb 29, 2012
Nike’s new “Brazil vs. Brazil” spot begins with Neymar and Pato preparing for a match in their locker room, only to discover as they take the field that they are playing none other than themselves. In typical Nike fashion the advert...

Nike Football Pro Combat System “Oregon Ducks” Uniforms

LifestyleComments ⋅ Dec 27, 2011
The Oregon Ducks have long since been known for their innumerable uniform combinations thanks to one of their most notable alumnus, Phil Knight. To celebrate their return to the Rose Bowl, Nike has rolled out their latest and most innovative Pro Comb...

Nike T90 Laser IV: The Strike Counter

StyleComments ⋅ Oct 14, 2011
Cross-promoting its updated T90 Laser IV soccer boot, Nike Football adopts an innovative social media marketing effort to promote the updated model. The Strike Counter offers an opportunity for the brand’s audience to record and promote their own per...

Nike T90 Laser IV: Wayne Rooney’s Perfect Strike

StyleComments ⋅ Sep 16, 2011
Adapting to the technical demands of the modern game, the Nike T90 Laser IV football releases as a new updated fourth generation model. Impressive adjustments of the boot such as a newly configured adaptive shield design on the forefoot, reconfigured...

Nike Tiempo Legend IV Elite

StyleComments ⋅ Jun 10, 2011
Following a series of brash and highly technical releases, Nike’s soccer division returns to its roots in the release of the Tiempo Legend IV Elite. A boot that incorporates 17 years worth of planning, development and DNA, the new model is...

Nike Soccer: Before Ronaldo & After Ronaldo

CultureComments ⋅ Jun 8, 2011
The friendly between the Brazilian National Team and Romania on Tuesday, June 7 marks the final chapter in Ronaldo’s illustrious career wearing the yellow of Brazil. While the enigmatic striker has seen his career close out on relatively lo...

Manchester United 2011-2012 Jersey

StyleComments ⋅ May 25, 2011
Inspired by the traditional red, white and black, Manchester United will play in a newly designed home kit for the 2011/2012 soccer season. Designed to maximize performance and minimize environmental impact with Nike’s groundbreaking recycled pol...

Nike Mercurial Vapor Superfly III Video

StyleComments ⋅ May 2, 2011
While the Nike Mercurial Vapor Superfly III has ceded the title of the market’s lightest soccer boot to adidas’s F50 adiZero Prime, nevertheless the boot still represents a highly technical piece of soccer engineering. With a highly s...

Cristiano Ronaldo x Nike CR Mercurial Vapor SuperFly III

StyleComments ⋅ Apr 15, 2011
Nike Football bestow upon Cristiano Ronaldo an all-new signature colorway of the Mercurial Vapor SuperFly III. Following up on Cronaldo’s original CR Mercurial SuperFly II, the latest colorway is on a more subtle note to the safari patterns...

XBS x Nike Street Gato XBS Premium

StyleComments ⋅ Mar 28, 2011
Launched within the last few months, the Nike Gato was positioned as a futsal and street-based piece of footwear. As it re-emerges, the Gato now takes on a more street-ready demeanor with the help of Nitraid member XBS. Part of the Nike5 collecti...

Nike Football: Who is Superfly?

CultureComments ⋅ Mar 25, 2011
Nike Football tease its latest Superfly boot with a short viral video. While the boot has been seen ahead of its official release, the boot continues on with Nike Football’s approach to creating disruptive patterns to help ensure high visib...

Nike Football: CR7 Safari – A Pioneer’s Design featuring Tinker Hatfield

StyleComments ⋅ Oct 30, 2010
Earlier this week, the Cristiano Ronaldo x Nike CR Mercurial Superfly II was unveiled to mixed opinions. In this video, Nike’s legendary designer Tinker Hatfield and Nike Football Global Creative Director Andrew Caine speak about this eye-o...

Nike Football: Only The Fastest

StyleComments ⋅ Oct 27, 2010
On Thursday, October 28th, Nike Football will unveil Cristiano Ronaldo’s latest boot. In anticipation, Nike Football documents the shipping of C-ron’s boots as they leave the Nike Global Headquarters in Portland. Tinker Hatfield makes...

Corinthians x Nike Football: 30 Million Strong

CultureComments ⋅ Sep 2, 2010
São Paulo-based Sport Club Corinthians Paulista or more simply known as Corinthians celebrates the century mark as of September 1st, 2010. As one of Brazil’s most storied teams, the club boasts over 30 million fans, a legion that trumps the...

Nike Football: Write Your Headline

DesignComments ⋅ Jun 22, 2010
Nike Football’s Write the Future campaign continues well into the World Cup as they introduce the “Write Your Headline”. Each night, Johannesburg’s 30 story tall, 138 meter the Life Center Tower lights up with images of so...