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Nike Basketball: Hyperfuse Blender

StyleComments ⋅ Jul 27, 2011
Upon the arrival of the Hyperfuse, several years of design and production analysis yielded a sneaker that embodied the qualities of support, ventilation and durability. A beneficial quality to all this was a lightweight profile suitable for the r...

Nike Basketball Presents BLVD Ice Pop-Up Shop

DesignComments ⋅ Jul 16, 2011
Nike Basketball recently opened the doors to a new pop-up shop located in the basketball hotbed of Harlem. The concept revolves around a large refrigerator and offers a good opportunity for shoppers to step out of the heat and into a cool and ref...

Air Jordan 5 Retro Wolf Grey

StyleComments ⋅ Apr 21, 2011
Check out Nike’s latest addition to its footwear collection for Spring/Summer 2011. The Air Jordan 5 Retro features a Wolf Grey-colored suede upper with a light graphite color tongue, plastic side panels and a rubber sole. The sneaker’...

Air Jordan VII Retro “Year of the Rabbit”

StyleComments ⋅ Apr 20, 2011
We want to give you a closer look at the new Air Jordan VII Retro “Year of the Rabbit” sneaker before its release in a couple of weeks. With a clean profile and minimal accents, the sneaker features perforated side panels with a white...

Nike Air Max LeBron VIII PS

StyleComments ⋅ Apr 19, 2011
Nike aims to prove that third time’s the charm with the release of its Air Max LeBron VIII PS. The third version of this sneaker to be released this season, the updated model uses Air Max Zoom technology in the front, a 180 unit in the back...

Air Jordan 2011 Black/Dark Charcoal

StyleComments ⋅ Mar 28, 2011
The Air Jordan 2011 has just been unveiled in this brand new black and dark charcoal colorway. Maintaining the same silhouette, the shoe’s white mesh paneling has been replaced with black while the tongue, sides and toe now feature a black...

Jordan Brand “Dominate Another Day: H the Great”

CultureComments ⋅ Feb 25, 2011
Over the past few weeks, Jordan Brand’s “H” has been mostly preoccupied with several briefings for Dwayne Wade regarding the technology and functionality of the Air Jordan 2011. Given a little alone time, H tries to reenact Mich...

Kobe Bryant “The Black Mamba” Film

CultureComments ⋅ Feb 19, 2011
Following several previews, Nike Basketball releases the full version of “The Black Mamba,” a short film by Robert Rodriguez starring Kobe Bryant, Bruce Willis, Danny Trejo and Kanye West. Intriguing, well-produced and indicative of t...

Nike Sportswear @ Hollywood & Vine

StyleComments ⋅ Feb 19, 2011
Los Angeles and its impending role as the host for the 2011 NBA All-Star Game welcomes the new Nike Sportswear energy space at Hollywood & Vine. The place will serve as a point of convergence for both culture and basketball with a full-on an...

Jordan Brand “Dominate Another Day: Explosive Tests”

CultureComments ⋅ Feb 11, 2011
Jordan Brand unveil another short video which looks into the notion of “explosiveness” through the “Dominate Another Day: Explosive Tests” video. One of the main markers of the Air Jordan 2011 has been the inclusion of an...

Jordan Brand: Record Breaking Ray Allen

CultureComments ⋅ Feb 11, 2011
Within the last day, Ray Allen put his mark in the NBA record books as he took top spot as the career leader in 3-pointers. Jordan Brand pay homage to Ray Allen through this video which includes Ray Allen’s personal insights on his footwear...

Jordan Brand “Dominate Another Day: Quickness Test”

CultureComments ⋅ Feb 10, 2011
In the latest video from the “Dominate Another Day” series, mad scientist “Specialist H” (Kevin Hart) allows us to observe yet another of his top-secret and highly volatile lab tests for the Air Jordan 2011. Highlighting the sneaker’s inter...

Jordan Brand “Dominate Another Day: Rocket Shoes”

CultureComments ⋅ Feb 4, 2011
Depending on the angle, Jordan Brand and its subsequent creative partners have always been able to switch effortlessly between serious cinematic masterpieces as well as comical and light-hearted commercials. The “Dominate Another Day: Rocke...

Dominate Another Day: Air Jordan 2011

StyleComments ⋅ Jan 27, 2011
The ongoing “Dominate Another Day” series continues with this latest video. This episode allows “Specialist H” (Kevin Hart) to introduce the world’s first interchangeable midsole that comes with the Air Jordan 2011. The technology allows th...

Nike Air Max LeBron VIII Christmas Edition

StyleComments ⋅ Nov 9, 2010
Although images of these have been surfacing around the net, we finally get a clearer look into the Christmas Edition of the highly welcomed Nike Air Max LeBron VIII. Consisting of a mostly red upper, the kicks feature plenty of intricate detaili...