The seventh level and pinnacle of the KobeSystem is dubbed “Success at Success.” In this spot from Nike Basketball, business magnate Richard Branson wonders where else he can possibly go as a man who has already traveled from the depths of the ocean floor to the far reaches of outer space. However, as the Black Mamba reiterates, Branson has yet to reach his full potential: “You can do better. I know you can. Good luck to you Richard Branson. Make me proud.”

The KobeSystem enters its sixth level, Beastion. This latest spot finds the Black Mamba schooling Kanye West on breaking records, becoming more successful and being the best, even if its something he may not want to hear. Are you a different animal… and the same beast? For those who may have missed out on previous lessons, click here.

Day five of the KobeSystem seminar finds all-time-great wide receiver Jerry Rice getting a lesson in “domination” from the Black Mamba himself. The following things should be dominated: the paint, art, breakfast, cross-overs, karate, the galaxy, waffles, weather, REM sleep, music, aliens, books on tape, press conferences, the sun, kickflips and ninjas. Any questions? Dominate the answer.

Class is in session for day four of the KobeSystem, which has already seen Aziz Ansari, Serena Williams and Wang Leehom get lessons in success, adaptation and perception. Notable motivational speaker Tony Robbins is next in Kobe Bryant’s crosshairs as he teaches him that explosiveness shouldn’t come at the cost of having to choose between attacking fast or attacking strong. In the time it took to write this post, we’ve just cost Kanye West two million dollars. Apologize to Kanye West.

Day 3 of the KobeSystem seminar finds the Black Mamba schooling multi-talented Chinese megastar, Wang Leehom about the idea of “perception.” Through a series of pictures on screen, Leehom quickly learns that becoming a “system” is where true enlightenment is found. If you’ve missed previous lessons brought to Serena Williams and Aziz Ansari, you can check them both out here and here.

The next installment in the ongoing KobeSystem series finds Serena Williams having a breakthrough on day two of the seminar. The former MVP gives the former Wimbledon champ a lesson in adaptation, using a meteor versus the dinosaurs as a metaphor for the aforementioned ability to change. To catch up on day 1 of the class, click here.

Nike Basketball continues its KobeSystem campaign with the first of several upcoming videos breaking down the various facets behind Kobe Bryant’s success. Level 1 sees the former MVP teaching Aziz Ansari a thing or two about dealing with early success. For those that may have missed out on previous installments of the KobeSystem, click here.

In Nike Basketball’s newest campaign, Kobe Bryant steps beyond his role as a basketball superstar and into the role of a motivational speaker. Learning from his own lessons of success on the court, Kobe inspires some of the most accomplished business, entertainment and sports leaders across the globe to reach for even greater success in their own lives. Bryant’s winning philosophy is grounded in his proven ability to adapt to succeed as a player and also reflected in his revolutionary new signature shoe, the Nike Kobe VII System Supreme. Shot in Hollywood, this latest commercial spot was directed by Jody Hill, known for his role as co-creator and executive producer of the HBO series Eastbound & Down. The campaign was produced by Wieden + Kennedy of Portland.

Furthering its recent Kobe VII System Supreme launch, Nike and Kobe Bryant strategically position their latest performance footwear technology promising an impressive degree of athletic successes both on and off the court. Although many more iterations and specifics remain to be explored as the program develops, the sports duo is promising a range of impressive benefits from the system’s innovative design.

Source: Nike, Inc.

It’s valid to wonder if pro athletes really sport what they endorse or does their on-field preference depend solely upon who provides the largest bid? At an innovative brand such as Nike, athletes are candidly seen in the dopest of the dope on and off the playing grounds. Continuing its mini-series entitled ALWAYS ON, Nike provides a glimpse into an average day for the New York Knicks forward, Amar’e Stoudemire, including events for his charitable foundation, chilling with John Legend and decorating his supernatural body with fresh ink. Scored to a new track from Bad Boy recording artist French Montana, the highlight of the video may be Stoudemire’s custom Destroyer Jacket from the recently opened, available to all, Bowery Stadium in New York. And if you haven’t visited Hypebeast in a minute, Amar’e will kick off the season on Christmas Day against the Boston Celtics at 12 p.m.