A Video About the Reinvention of Nike’s Air Max

StyleComments ⋅ Dec 27, 2012
Nike’s Air Max technology and subsequent Air Max 1 was first launched in 1987. With it came the makings of a true cultural movement as it became not only a popular performance product but also transcended that into the realm of lifestyle. The l...

Nike Air Max+ 2013 LE

StyleComments ⋅ Dec 26, 2012
The Nike Air Max+ 2013 LE combines performance and visibility to help runners hit their stride even in the darkest winter months. Featuring 360-degree reflectivity that serves as both a functional running element as well as a decadent design enhancem...

Nike Air Max 2012 “Mango”

StyleComments ⋅ Jan 1, 2012
Despite the trend towards more minimalist offerings in the running world, the Air Max series continues to buck the trend with this year’s Air Max 2012. Seen here in “Mango” colorway, the sneaker contains several lightweight bonded o...

Nike Air Max+ 2012

StyleComments ⋅ Dec 13, 2011
With the all too typical “I need to get back in the gym” New Year’s resolution approaching, Nike aims to help us actually make our lifestyle change a reality with the launch of the Air Max+ 2012. Considered the sneaker giant’s...

Matt Stevens: MAX100 Book

ArtsComments ⋅ Nov 3, 2011
After garnishing overwhelming support and notoriety when it was first introduced as a Kickstarter project, designer and illustrator Matt Stevens debuts his much anticipated MAX100 publication, a definitive collection of 100 illustrations of the stori...

Nike Air Max 2011 “Junk Art”

StyleComments ⋅ Mar 11, 2011
As a brand, Nike’s representation has gone far beyond its primary role as a sportswear brand. As a cultural driver as well as being an iconic brand, we’ve seen many instances where people have gone on to reappropriate Nike in an artis...

Nike Air Max 95 Photo Blue

StyleComments ⋅ Sep 2, 2010
Pumping out classic runners like there’s no tomorrow, Nike releases this latest makeup of the iconic Air Max 95. The kicks feature the model’s signature gradient look, with a nice photo blue making its presence felt amongst a series o...

Nike Sportswear Air Max BW Gen II

StyleComments ⋅ Aug 25, 2010
After being introduced in the spring of 2010, Nike Sportswear continue on with their re-modeled Air Max BW Gen II. Inspired by the original Air Max BW, its contemporary brother the Gen II included a Torch upper for greater breathability as well a...

Nike Air Max 97 LE Metallic Gold/Varsity Red-Black

StyleComments ⋅ Jul 25, 2010
Yesterday marked one of the most iconic Nike Air Max 97’s releases. The Metallic Gold/Varsity Red-Black Air Max 97 Retro was launched in limited numbers at select shops such as mita sneakers. Coveted by sneaker enthusiasts, the Metallic Gold Air...

Nike Air Attack Collection – A Closer Look

UncategorizedComments ⋅ Apr 23, 2010
British retailer size? gives us a peek into Nike’s Air Attack pack. Featured models include the Air Maxim 1 and Air Max 1, both a classic Nike staple and a classic in the making. Five different colorways are now available here, with more to...

Nike 2010 Spring Air Max 180

UncategorizedComments ⋅ Apr 1, 2010
Nike brings back a classic colorway of the Air Max 180 in its original 1991 color scheme. Reworked for Spring 2010, the kicks feature a white/black base with neon yellow highlights adding that nostalgic touch. For those interested, they are now a...

Nike Air Max 180 2010 Spring/Summer Preview

UncategorizedComments ⋅ Feb 22, 2010
Previewed is a peek into what looks like an upcoming colorway from Nike’s Spring/Summer footwear offerings. Taking on a classic colorway, the 180 returns in 2010 with a fresh version for Spring/Summer, reminiscent of the Miami Dolphins sche...

Nike 2010 Spring/Summer Air Max Preview

UncategorizedComments ⋅ Jan 26, 2010
Suede & Mesh preview a selection of Nike runner styles set to release during this Spring/Summer season. Presented at the Bread & Butter Tradeshow, the collection showcases a variety of classic Air Max styles, most offered in advancement...

Nike Air Max 95 Snakeskin

UncategorizedComments ⋅ Jan 13, 2010
For Spring 2010 Nike looks back to its Air Max 95 silhouette for a new interpretation of the popular Snakeskin motif, previously seen on a wealth of Nike designs. The kicks pair the reptilian material with a fresh medley of grey hues amongst a wh...

Nike 2010 Spring Air Max 1

UncategorizedComments ⋅ Jan 12, 2010
With the Spring season already shipping out, Nike drops this new colorway in its Air Max 1, a classic makeup featuring the use of black/white/grey with a hint of blue. The kicks fall in line with other AM1 classics, featuring a suede/mesh upper a...