October 20, 2009

Nike 6.0 Garrett Reynolds 2009 Dew Cup Video

With Garrett Reynolds wrapping up another insane year by winning the 2009 Dew Cup for BMX, Park. Nike 6.0 offers a video with a closer look into Reynold's accomplishments. The short piece also features commentary from hand full of industry heads. Check it out! more

October 6, 2009

The Selby for Nike 6.0 Photography

Working alongside Nike 6.0 for the past few months, Todd Selby gives us a closer look into his travels, which include stops in Tahiti, Georgia, Florida, New Jersey and Brooklyn to shoot some of Nike 6.0's top athletes in their environments. Several elements of The Selby are also being used ... more

October 6, 2009

Nike 6.0 Tunnel Jam Event

This past weekend, Nike 6.0 held their Tunnel Jam in England. The BMX event featured a batch of top tier riders with well respected guest judges in attendance. Defgrip gives us a closer look into the event, with some details behind it seen below: The tunnel where the comp was held ... more

August 12, 2009

Todd Selby for Nike 6.0 Photoshoot

Nike 6.0 hook up with Todd Selby of The Selby for a photoshoot showcasing Nike 6.0 apparel collection for the Fall/Winter season. The shots, following a lookbook-type format, feature team riders Garrett Reynolds and Nigel Sylvester in each rider's respective neck of the woods, including New York City and Tom's ... more

August 14, 2008

Nike 6.0 – Help Wanted: Name the Ill-Mobile

As the Nike 6.0 team embark on their cross-country tour, most notably the AST Dew Tour, the crew is riding in style in this crazed Frankenstein 8-wheeled converted motor home. According to the Nike 6.0 peeps, the pimped out ride is a combination "part amphib, part 1970’s camper, 100% rock ... more

July 9, 2008

Nike 6.0 Dunk Low “Stars Red White Blue”

With the Beijing Olympics approaching fast and the first ever appearance of BMX as an event, Nike recently created the performance targeted Dunk Gyrizos. Created with a smiliar theme in mind are a pair of Nike 6.0 Dunk Lows, utilizing the same checkered star pattern on the front panel while ... more

June 18, 2008

Alkaline Trio x Nike 6.0 “Heart and Soul” Air Zoom Cush

The action sports 6.0 collection from Nike has looked to punk band Alkaline Trio to embody the brand's spirit in this latest Air Zoom Cush collaboration titled "Heart and Soul". The stylings of the new Dunk-esque Cush relate to the band's history through the use of unique details and materials. ... more

May 16, 2008

Nike 6.0 “Lightning Bolts” BMX Exhibition

As Nike vamps up for the 2008 Beijing Olympics, we saw an increased attention to sports specific offerings. For the BMX events, a special Dunk Gyrizo was created. With that in mind, the recent Nike Sportswear re-launch in Beijing presented another opportunity for Nike to push its association with the ... more