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Coca-Cola Collaborates with Nine Different Brands for a ZOZOTOWN Exclusive Collection

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In celebrating easily the most beloved beverage brand across the globe, Coca-Cola has collaborated with a total of nine different brands to create a special collection to be sold exclusively at ZOZOTOWN. Tapping the likes of Stussy, New Era, LUKER by...

Jeremy Scott x New Era 2013 Summer Collection

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Famed for his outrageously provocative creations, American designer Jeremy Scott beefs up his collaborative endeavors through a capsule collection with New Era. Derived from an eclectic mix of influences that were standout trends during last Septembe...

New Era Japan 2013 Spring/Summer Collaborations

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New Era Japan has been busy indeed as this selection of 2013 spring/summer collaborations certainly attests to. This season, the Japanese subsidiary has worked with a whole host of industry heavyweights both domestic and international including A Bat...

New Era 2013 Spring/Summer Ermenegildo Zegna Cool Effect Grey Herringbone 59FIFTY

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Designed with the summertime heat in mind, New Era has created a new edition of its signature 59FIFTY alongside Italian luxury fashion house Ermenegildo Zegna. Appearing in a grey herringbone, the New York Yankees-branded fitted utilizes Zegna’...

soe x New Era 9TWENTY Caps

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Japanese label soe has linked up with New Era for a special make-up of New Era’s classic 9TWENTY hat. Opting to keep things simple, soe had applied a simple embroidered “S” logo at the crown. The brim has been re-worked with pigskin...

Super Mario Bros. x New Era Japan 2013 Spring/Summer Collection

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Popping up last year in Disney’s Wreck-It Ralph following an appearance on the Chuck Taylor All Star in celebration of the classic Nintendo game’s 25th anniversary, the Super Mario Bros. are the subject of the latest collaborative release...

New Era Japan 2013 Spring/Summer Heather Knit Collection

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A heather knit fabric may call to mind one’s favorite crewneck sweatshirt, but for Spring/Summer 2013, New Era Japan is releasing a collection of 59FIFTY fitted hats in the melange material. In shades of grey and powder blue, the caps sport the...

New Era Japan 2013 Spring/Summer Denim Herringbone Collection

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New Era Japan releases a collection of hats with seasonally apt materials for Spring/Summer 2013. The Denim Herringbone collection creatively ties in the lightweight, breathable material with eight silhouettes. Original fitted, bucket, snapback, 8-pa...

New Era x Timex Weekender Central Park Watch

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Not fixed to the realm of headwear, New Era teams up with Timex for a limited edition version of its classic “Weekender” watch model. Simple in design, the timepiece continues to employ a casual yet sophisticated aesthetic and displays su...

Distinct Life x New Era 59FIFTY Cap Collection

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Capitalizing on the industry’s enduring fixation for joining professional athletic-wear with one’s everyday wardrobe, Detroit-based creative branding and design firm Distinct Life presents a New Era 59FIFTY cap collection. From what will...