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A Conversation with the Producers of Nas’ ‘Time is Illmatic’ Documentary

Last week HYPETRAK caught up with Nas to chat about his Time is Illmatic documentary — a film which celebrates the 20th anniversary of the Queens rapper’s Illmatic LP. In this latest segment, producers One9 and Erik Parker shed some light...

Nas Teams Up with Google and Microsoft for Tech-Based Scholarships

General Assembly, a private technical school in New York has created a new fund designed to increase minority participation in the tech world, and it’s receiving help from none other than Nas. The hip-hop artist has enlisted the help of Hirepur...

Nas Speaks On the 20th Anniversary of ‘Illmatic,’ Its Namesake Documentary and Sneakers

Nas recently took stage at Coachella 2014 in homage of his timeless debut LP, Illmatic. Celebrating the album’s 20th anniversary, the performance was joined by former rival Jay Z alongside Diddy who contributed to iconic cuts like “Dead P...

Nas Brings Out Jay Z & Diddy During His Coachella Set

Nas recently celebrated his debut album Illmatic just a few days shy of its 20th anniversary at Coachella. Serving up a 43-minute set recalling the vibe of the ’90s that was backed by DJ Green Lantern, Nas was accompanied first by Jay Z on R...

Time Is Illmatic Trailer

Nas’ Illmatic celebrates its 20th anniversary this year and to commemorate the legacy of the seminal work, a documentary on the record is set to release as part of this month’s Tribeca Film Festival. Titled, Time Is Illmatic, the film exp...

Rap’s Heavyweights Honor Nas for VIBE Impact Award

It’s hard to bring up Nas without stirring up too much controversy – he’s a polarizing artist for sure, and even more so when compared with contemporaries (dead or alive). Despite all this, you’d be hard pressed to find someone who...

Agenda Long Beach 2014 Recap

Earlier this month, Agenda’s first showing of 2014 began down in Long Beach. The trifecta of shows for Agenda, Long Beach was a suitable way to start off the new year through a series of interesting installations and residual activity that comp...

Primitive Apparel Presents Agenda Emerge Video featuring Paul Rodriguez and Nas

Earlier this month at Agenda Long Beach, creatives and mentors from across the board came together to speak on their labels and experiences as entrepreneurs as part of Agenda’s Emerge initiative. Amid back-and-forth conversations between the li...

ALIFE State of Mind T-Shirt

In the summer of 2008, ALIFE hosted hip-hop legend Nas in celebration of the release of his album, Untitled. The event featured DJ Green Lantern providing beats for the NY emcee to perform some of his most classic bars. Photographer Emil Horowitz was...

Nas’ Custom Hublot Classic Fusion Ultra-Thin Timepiece

During his 40th birthday celebration last week hosted by Hennessy, iconic rapper and actor Nas was presented a one-off customized timepiece by luxurious Swiss watch enterprise Hublot. The American artist who has released eight consecutive platinum an...

Getting the Scoop on Nas’ Collaboration with Grungy Gentleman’s Jace Lipstein

Just shy of a month ago we previewed the high-end streetwear line with hip-hop influences dubbed HSTRY; a collaboration between legendary emcee Nas and the New York-based lifestyle brand Grungy Gentleman. Today however, we bring forth an exclusive in...

Rap Blogger Byron Crawford’s New Book ‘NaS Lost: A Tribute to the Little Homey’

Long-term hip-hop blogger Byron Crawford unveils a new book titled NaS Lost: A Tribute to the Little Homey. Aside from critically dissecting Nas’ illustrious career, the book also acts as a springboard for a number of disputed topics in hip-hop...

Nas: Coming Full Circle

Ranked as number two in The Source’s “Top 50 Lyricists of All Time” column, it’s fair to say that Queensbridge, New York rapper Nas has a few accolades under his belt. While the spotlight may not have shone too brightly on Nas...

Nas and Grungy Gentleman are Launching High-End Streetwear Line HSTRY

Nas swaps his once rugged hip-hop outfitting for modish designs in his latest collaboration with New York men’s fashion staple Grungy Gentleman. Titled HSTRY, the collection spans 33 pieces with leather embellishments as its central motif. Alon...

Carmelo Anthony’s ‘Playing For The City That Made Me’ Pt. 3

Jordan Brand’s Playing For The City That Made Me, the three-part web documentary following Carmelo Anthony, concludes with pt. 3 here. In the final installment, friends, family and former players talk about what it means to play for the city an...