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Kanye West Wrote “I Am a God” as One Big F-U to “Unnamed Designer”

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Kanye West’s latest musical voyage Yeezus has stirred up a lot of controversy over the last few weeks and today we hear it has spilled over to the fashion industry. In a recent interview with W Magazine, West mentions he wrote the track “I Am a God”...

Drake’s “Nothing Was The Same” Trailer

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Last week Drake’s OVO imprint furthered its creative endeavors with the launch of a new website — ovosound.com. With that, the Canadian rapper released a few tracks in anticipation to his upcoming album Nothing Was The Same. While we awai...

Jay-Z Covers Billboard

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Upon viewing the NBA Finals last night, a recently-debuted commercial advertising Jay-Z’s newest partnership with Samsung was hard to ignore. The move came as a surprise to many, though perhaps this kind of reaction is unwarranted. After all, t...

HYPETRAK Review: Kanye West – Yeezus

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After an apprehended stretch of time, we finally get treated to Kanye West’s highly anticipated Yeezus release. While Kanye-related news outside of the realms of Yeezus has also made headlines — the birth of ‘Ye’s new baby gir...

Jay-Z’s ‘Magna Carta…Holy Grail’ – 4 More (Commercial)

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After teasing the upcoming Magna Carta…Holy Grail album with a three-minute commercial at Game 5 of the NBA Finals, Jay-Z took to the courts again to show the second installment of his commercial series with Samsung. This time, the 30 second co...

Kanye West’s American Psycho-Inspired Short Film

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Kanye West delivers another provocative, offbeat promotion to his latest effort, Yeezus. Over the weekend, the rapper premiered his American Psycho-inspired short via a projection on the walls of Milk Studio in Los Angeles. While this initial news be...

Jay-Z’s New Album Will Go To Samsung Users First For Free

MusicComments ⋅ 15460 Views
More often than not, Beyonce’s recent promotions have largely been tied with her $50 million endorsement deal with Pepsi. Now, it seems like her spouse Jay-Z has also side with a mega-corp for his forthcoming release. Samsung has purchased 1 mi...

Rick Rubin Discusses Executive Producer Role in ‘Yeezus’

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Following a behind-the-scenes look at Kanye West recording “I Am a God” for Yeezus as Rick Rubin looked on, the legendary production mastermind sat down with The Wall Street Journal to offer up his inside story on the album. In the result...

Robin Thicke, Pharrell, Jimmy Kimmel & Guillermo – Blurred Lines (Special Version)

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Sure, it may not feature the four-and-a-half minutes of topless beauties seen in the NSFW explicit cut of the music video, but nearly as entertaining – albeit in a different way – is the so-called “Uncut” version of the “...

Another Leak to Kanye West’s Yeezus Tracklist

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With the release of Kanye West’s sixth studio album Yeezus at its brim, we get treated to another tracklist leak to the anticipated release. With less than a week to go, 10 track names — this time with guest features included — has...