December 9, 2008

Hypebeast x Hypetrak x Judah x Mick Boogie Presents – Hype Club

The culture of Hype has transformed from clothing, sneakers and following blog entries to a full blown lifestyle. This lifestyle encompasses the way that one speaks, walks, dresses, what music one listens to, to how one carries themselves. Until the invention of Hypebeast and Hypetrak people who live this lifestyle ... more

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July 22, 2008

6th Sense – Just Do It: A Mixtape Ode to Nike

Even the casual rap fan knows that Hip Hop and Nike go way back from b-boys and rope chains and Chuck D wearing Jordans in the “Fight the Power” video to De La Soul designing their own SB Dunks. Over the years clothing styles, fickle fans taste in MCs and ... more

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