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LIFUL 2014 Fall/Winter “MAN&BOY” Video Lookbook

StyleComments ⋅ 8 days ago
Always paying meticulous attention to not only its output, but its presentation, the first look at LIFUL’s Fall/Winter 2014 collection comes in the form of a slick new lookbook video. Leagues beyond unnecessarily overproduced fashion films, thi...

La MJC x LIFUL 2014 Spring/Summer Reversible Bucket Hat

StyleComments ⋅ May 29, 2014
For its street culture publication All Gone, La MJC teams with Korean brand LIFUL to release a reversible bucket hat for the summer season. Using the same marble paint splatter graphic seen on the cover of its 2013 edition, one side features an assor...

LIFUL x Klean Kanteen 18 oz. “Reflect” Kanteen

LifestyleComments ⋅ May 14, 2014
Linking once again with an Asian apparel brand, Klean Kanteen – maker of the first BPA-free metal bottle – collaborates with Seoul-based clothier LIFUL to release a limited edition 18 oz. “Reflect” Kanteen. Sporting laser-etched motifs from both bran...

LIFUL 2014 Summer “Minimal City” Lookbook

StyleComments ⋅ May 7, 2014
Korean brand LIFUL is back with its 2014 Summer “Minimal City” Lookbook featuring both men’s and women’s clothing. The streetwear-inspired line features a number of T-shirts and jerseys constructed from a jersey-like mesh mate...

LIFUL 2014 Spring/Summer Lookbook

StyleComments ⋅ Apr 23, 2014
Seoul-based street-ready imprint LIFUL lets us in on its 2014 spring/summer “MINIMAL CITY” range via this simple yet compelling lookbook. Welcoming the warmer season, the label enlists bright hues and compelling prints for its latest piec...

LIFUL 2014 Spring/Summer March Delivery

StyleComments ⋅ Mar 20, 2014
Hailing from the vibrant cultural capital of Seoul, South Korea, LIFUL returns this month with another strong delivery of contemporary “minimal garments.” The retailer-turned-menswear label is known for its simple, clean silhouettes and k...

HYPEBEAST Magazine Issue 6: Behind the Scenes with G-Dragon Video

VideosComments ⋅ Feb 28, 2014
Over one week ago, our cover feature, G-Dragon, stirred up heated conversation after we dropped a cheeky preview, closely followed by an official announcement, for the latest issue of the HYPEBEAST Magazine. Dubbed the Rhapsody Issue, in reference to...

LIFUL 2014 Spring/Summer Lookbook

StyleComments ⋅ Feb 17, 2014
With the summer months ahead, contemporary fashion label LIFUL offers up its 2014 spring/summer lookbook. Wardrobe staples like the button-up shirt, T-shirt and pleated shorts are reinterpreted with bursts of color and prints — think gingham, p...

LIFUL 2014 Spring/Summer “BOYHOOD MUSEUM” Video

StyleComments ⋅ Feb 6, 2014
There’s nothing quite like the careless days of a teenager, who generally spends his or her time wandering in the never-ending search for personal entertainment. Channeling this, Korean contemporary brand LIFUL has released a nifty new video to...

LIFUL 2013 Fall/Winter New Arrivals

StyleComments ⋅ Dec 2, 2013
With December weather now in full force, Korean fashion label LIFUL has released a fresh selection of winter-ready apparel that includes a selection of shirts, sweaters, pants and accessories. Introducing a unique use of intricate prints upon crisp-c...

LIFUL 2013 Holiday Lookbook

StyleComments ⋅ Oct 30, 2013
Seoul-bred fashion label LIFUL MINIMAL GARMENTS welcomes the cooler months with a holiday lookbook. The range reinterprets common wardrobe staples like the parka in various styles, adding progressive flair to the outdoor-inspired garments. Crafted wi...

BEAKER by LIFUL 2013 Fall/Winter “Beaker City” Collection

StyleComments ⋅ Oct 21, 2013
Combining the powerhouses of the Korean fashion scene, contemporary retailer BEAKER teamed up with LIFUL for a fitting capsule collection of goods. The two brands collaborated on a range of five pieces, including a knit, mack coat, down vest, fishtai...

A-LAND x LIFUL “Join Our League” Hoodie

StyleComments ⋅ Oct 15, 2013
Popular Korean retailer A-LAND and fellow countrymen LIFUL present the “Join Our League” hoodie for Fall/Winter 2013. Available in either grey or navy with contrasting ribbing, the gingham-lined design comes complete with collaborative br...

LIFUL 2013 Fall/Winter “Minimal City” Lookbook

StyleComments ⋅ Sep 9, 2013
Korean brand LIFUL presents its upcoming collection “Minimal City” in this lookbook. This fall/winter lineup is appropriately named for its laid-back urban simplicity, encompassing a wide range of interpretations of simple patterns and lo...

LIFUL 2013 Fall/Winter Collection | Video

StyleComments ⋅ Aug 30, 2013
South Korean fashion imprint LIFUL presents another compelling collection that looks to timeless sportswear design and casual wear as inspiration. In departure from the bright hues of summer, the 2013 fall/winter collection opts for more humble color...