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Nike Sportswear LeBron James Diamond Collection

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Nike Sportswear unveils its latest collection with three-time NBA MVP LeBron James — the diamond collection metaphorically hints at LeBron’s career, forged by heat, time and pressure. Set to release for the 2012 holiday season, the collec...

LeBron James’ UNKNWN and A Bathing Ape Collaborate on a Series of T-Shirts

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Retail space UNKNWN — an effort co-created by LeBron James and Chris Julian — showcases two new T-shirts designed by streetwear veteran A Bathing Ape for the store. The T-shirts are not without the streetwear label’s iconic 1ST CAMO...

Nike Debuts the LEBRON X

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With no better time for its unveiling than now, today brings news of the Nike LEBRON X. Entering the 10th anniversary of James’s longstanding partnership with Nike, the release of the shoe coincides with one of the greatest moments thus far in...

LeBron James Finally Receives Championship Ring Video

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Love him or hate him, LeBron James finally has the NBA championship ring he’s been coveting for so long, and Nike is all too happy to finally release this video documenting “the ringmaker” who has also waited to present James with h...

STEALTH by DRx for UNKNWN LeBron James Jersey Collection

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After getting a look at the preview of the DRx STEALTH collection for UNKNWN last week, images have now been revealed that showcase the entire LeBron James jersey offerings for the Miami boutique. Fine Italian leathers have been carefully curated int...

STEALTH by DRx Reconstructed LeBron James Jerseys for UNKNWN

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Dr. Romanelli unveils the STEALTH collection – a full range of DRx reinterpreted and reconstructed LeBron James jerseys for UNKNWN that coincides with the launch of their website. Utilizing a number of different textiles to make the utilitarian...

Nike LeBron 9 “Dunkman”

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Little did Nike know when it introduced the player-exclusive “Dunkman” colorway to the Nike Zoom LeBron 2 that it would become a highly-regarded staple and one of the most sought-after looks from the LeBron James signature line. This year...

Nike LeBron 9 “Bright Mango”

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While certainly not as bold as the All-Star “Big Bang,” the Nike LeBron 9 “Bright Mango” still manages to pack a punch. While the upper is constructed mainly of blacks and silvers, the designers took every opportunity to infus...

Nike Hyper Elite USA Basketball Uniforms

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Combining Nike’s lightest, most technologically advanced textiles with iconic graphics, the Nike Hyper Elite Basketball Uniform helps boost players’ performance and communicates the pride of USA Basketball. The innovation begins with Nike Aerog...

Nike LeBron 9 iD: Foamposite Option

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Nike iD welcomes a new option to the LeBron 9 as the brand announces the addition of a Foamposite-like material, replacing the standard weave detail on the current model. Offered above is a preview of what’s in store, with further color version...