LeBron James x Nike Sportswear 2011 Fall Destroyer Jacket
For Holiday 2011, fans of LeBron James will surely get excited with the release of this all-wool Destroyer Jacket. To honor the Olympic gold medalist, Nike Sportswear has created this jacket as a tribute to a true superstar. Key features include Viva...
Nike LeBron 2011 Holiday Footwear
Revisiting their tradition of celebrating some of the world’s greatest athletes, Nike Sportswear previews their upcoming 2011 Holiday LeBron James Footwear releases. The collection embodies an outdoor theme with the first ever Air Force 1 Premi...
Nike LeBron 9
Nike defines basketball performance innovation with the introduction of LeBron James’ ninth signature shoe. A reflection of LeBron’s versatile style of play, the LeBron 9 integrates Flywire technology and Hyperfuse construction – a Nike Basketball fi...
LeBron James Announces Retail Store Opening
On the heels of a Game 1 victory over the Dallas Mavericks Tuesday night and on the brink of a possible first championship, LeBron James has announced that he will launch a new, modern luxury concept store in Miami for Fall 2011. The store, which...
“LeBron” by NFN Kalyan
Miami-based conceptual artist NFN Kalyan has just designed this glass sculpture featuring the visage of NBA superstar LeBron James. Etched from sapphire glass and steel with a walnut wooden base to house the LED lighting, the entire piece took ne...
The LeBrons – Episode 1: Lion
Previously highlighted back in January, the new animated series from the mind of LeBron James made its premier today with episode 1, titled “Lion.” The premier episode unveils a string of personalities created by King James, including...
The LeBrons Animated Series
Yesterday the NY Times reported that The LeBrons, a previous creation from Nike ad campaigns, would be made into an animated series exclusive to the LeBron YouTube channel and website. Set to premier this spring, the series marks yet another vent...
Lebron James x Nike Sportswear Destroyer Jacket
One of the most controversial figures in basketball at the present moment, Lebron James was recently gifted an exclusive Destroyer jacket prior to his return to the city of Cleveland. The one of a kind jacket from Nike Sportswear was created foll...
Nike Air Max LeBron VIII Christmas Edition
Although images of these have been surfacing around the net, we finally get a clearer look into the Christmas Edition of the highly welcomed Nike Air Max LeBron VIII. Consisting of a mostly red upper, the kicks feature plenty of intricate detaili...
Nike Basketball: LeBron James “Rise” Commercial
Known for their creative approach to visuals, Nike Basketball unveils this new LeBron James commercial, dubbed “Rise”. This isn’t about what LeBron James has done, or hasn’t done. This is about the difference between the e...
Nike Air Max LeBron VIII China Edition
Images of the Nike Air Max LeBron VIII “China” edition have surfaced, and the theme of the white lion plays throughout. The kicks are predominantly white with sport red accents on the sock liner, swoosh lining, and speckled effects across the air...
Nike Air Max LeBron VIII
As promised, the Lebron VIII is here. Combining the supportive and flexible fly wire with a Max Air 360 unit for cushioning and impact, the basketball sneaker is a technical model, designed to be both lightweight and comfortable, all the while bu...
Nike Air Max LeBron VIII Teaser
Nike Basketball have just launched this teaser clip of the forthcoming colorway of the Nike Air Max Lebron VIII. Featuring a glow-in-the-dark red air unit, flywire and of course the L-23 logo. With Lebron himself telling us that transformation is...
Nike Basketball MVPuppets: Handshake
Nike Basketball sets the focus on the LeBron James puppet in the latest installment of the already legendary Nike Basketball commercial series MVPuppets. With an old friend stopping by the MVPuppets barber shop, the Cleveland Cavalier present his...