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A Closer Look at the Nike LeBron 12 Colorways

StyleComments ⋅ 2 days ago
Quietly assembled in an auditorium inside its Beaverton headquarters, the basketball world marveled as Nike unveiled its latest, greatest innovations in the Nike LeBron 12. The precedent was set before the presentation even begun; a season that inclu...

Nike Unveils the New LeBron 12

StyleComments ⋅ 2 days ago
A select list of media and influencers took to Nike’s Portland headquarters to see the official unveiling of the all-new LeBron 12. Created for one of basketball’s most dominant players in LeBron James, the 12th iteration of King James is...

Nike Swoosh Portraits of Paul Rodriguez, LeBron James and Tiger Woods

ArtsComments ⋅ 2 days ago
Having recently caught the attention of one LeBron James (seen here), today we present a deeper look at Andy Gellenberg’s illustrations of Nike athletes reimagined with a myriad of Swoosh logos. In using the right coloring and meticulous placem...

LeBron 12 Launch Event Teaser Video

StyleComments ⋅ 8 days ago
While the LeBron 11 may not have been King James’s favorite sneaker in his signature line, a new NBA season is upon us and thus Nike delivers the above teaser video announcing the LeBron 12. Although Nike’s sneak peek features plenty of f...

A Closer Look at the Nike LeBron 11 Low Metallic Zinc/Hyper Punch-Ice

StyleComments ⋅ Aug 29, 2014
Having already detailed two out of the three special edition sneakers in the Nike Maison LeBron Collection (Nike LeBron 11 Elite “Blue 3M” and Nike LeBron 11 Metallic Luster/Ice-Volt), we complete the tripartite with a closer look at the...

Nike Maison LeBron Collection

StyleComments ⋅ Aug 18, 2014
Nike Basketball presents the Maison LeBron Collection to highlight King James’s signature Nike LeBron 11. Featuring the LeBron 11, its playoff-tuned LeBron 11 Elite counterpart–previously seen here–and the LeBron 11 Max Low, the col...

LeBron James Hosts a Welcome Home Party of 30,000 in Akron

EventsComments ⋅ Aug 16, 2014
Last Friday, LeBron James was welcomed back home by 30,000 pairs of open arms at the University of Akron’s InfoCision Stadium, and today we present some footage of the event. Beginning with songs from local children, and ending with Skylar Grey...

Nike LeBron 11 Max Low “Magnet Grey”

StyleComments ⋅ Aug 11, 2014
The low-cut variation of LeBron’s 11th signature sneaker will receive a magnet grey and bright mango paint job this weekend. Its details are as such: resting atop a speckled mango-colored, full-length Max Air unit, its magnet grey upper complem...

Nike LeBron 11 Elite SE University Red/Metallic Gold

StyleComments ⋅ Jul 26, 2014
In addition to the LeBron 11 Max Lows that we saw yesterday, Nike will also be releasing LeBron James’ signature LeBron 11 Elite SE soon in a regal University Red/Metallic Gold colorway. Iron Man-esque in its color composition, this LeBron 11 E...

LeBron James is Returning to Cleveland

StyleComments ⋅ Jul 11, 2014
Dan Gilbert’s letter, the boos of the Cleveland fans, and the burned jerseys are all in the past: after four seasons in Miami–including four consecutive trips to the NBA Finals and two championships–LeBron James is headed back to Cl...

Nike LeBron 11 Max Low CH Pack Blue/White

StyleComments ⋅ Jul 11, 2014
Nike will be releasing the LeBron 11 Max Low in a new blue/white colorway as part of its CH pack. Inspired by Chinese painted porcelain, the upper is predominantly white with a swirling blue pattern featured around the toe and heel, and a speckled he...

Nike LeBron 11 Max Low “Sprite”

StyleComments ⋅ Jul 8, 2014
Nike presents the latest addition to the LeBron 11 family: the LeBron 11 Max Low “Sprite.” The low-top features a vibrant blue upper with energetic volt green accents and a matching full-length Max Air bag. Look for the LeBron 11 Max Low...

Beats by Dre Presents “The Game Before The Game”

MusicComments ⋅ Jun 6, 2014
Whether it’s superstition or just a routine, it is no secret that all athletes have their own rituals before a game or event. Beats by Dre gives us a glimpse into these individual pre-game moments, which include the likes of Neymar Jr, LeBron J...

Polls: Who Will Win the 2014 NBA Finals?

EditorialComments ⋅ Jun 5, 2014
Year after year, my homies and I debate the same handful of questions at the start of the NBA season, among them, “Who’s coming out of the Eastern and Western Conferences?” As a self-loathing Orlando Magic fan I can regrettably say I have given the s...

Nike LeBron 11 “South Beach”

StyleComments ⋅ Jun 4, 2014
This week LeBron James will enter the final round of the NBA Playoffs for the fourth year in a row. The occasion also marks the fourth year since LeBron famously took his talents to South Beach, thus beginning one of basketball’s greatest moder...