Nike Basketball: KobeSystem – Level 4 Explosion
Class is in session for day four of the KobeSystem, which has already seen Aziz Ansari, Serena Williams and Wang Leehom get lessons in success, adaptation and perception. Notable motivational speaker Tony Robbins is next in Kobe Bryant’s crossh...
Nike Basketball: KobeSystem – Level 3 Perception
Day 3 of the KobeSystem seminar finds the Black Mamba schooling multi-talented Chinese megastar, Wang Leehom about the idea of “perception.” Through a series of pictures on screen, Leehom quickly learns that becoming a “system”...
Nike Basketball: KobeSystem – Level 2 Adaptation
The next installment in the ongoing KobeSystem series finds Serena Williams having a breakthrough on day two of the seminar. The former MVP gives the former Wimbledon champ a lesson in adaptation, using a meteor versus the dinosaurs as a metaphor for...
Nike Basketball: KobeSystem – Level 1 Success
Nike Basketball continues its KobeSystem campaign with the first of several upcoming videos breaking down the various facets behind Kobe Bryant’s success. Level 1 sees the former MVP teaching Aziz Ansari a thing or two about dealing with ear...
Nike Kobe VII System: Shoe Science – Attack Fast, Attack Strong
The heel and forefoot serve as key pieces in the construction of the Nike Kobe VII System, allowing Bryant to attack the basket with a variety of jab steps, crossovers and crab dribbles. With the ability to adapt to how defenders are checking him, Ko...
A Look Inside the Nike Kobe System
Earlier this week Nike Basketball sent out a special Kobe System Success Pack, which we will highlight tomorrow. Along with a Kobe backpack and iPad 2 came a series of images focused on the design process of the Kobe VII, Nike’s brilliant Kobe...
Nike Zoom Kobe VII System Supreme
With NBA action set for Christmas Day, signature shoes for the NBA’s elite, as well as for the everyday ballplayer are slowly but surely being rolled out. Launching December 22, the Nike Kobe VII System Supreme is a performance system allowing...
Kobe Bryant x Nike SB Zoom Eric Koston 1
In celebration of Eric Koston’s first signature shoe with Nike SB, 5-time NBA World Champion Kobe Bryant and street skateboarding innovator Eric Koston have bridged two LA schoolyard sports — basketball and skateboarding. It is undeniable that bo...
Kobe Bryant “The Black Mamba” Film
Following several previews, Nike Basketball releases the full version of “The Black Mamba,” a short film by Robert Rodriguez starring Kobe Bryant, Bruce Willis, Danny Trejo and Kanye West. Intriguing, well-produced and indicative of t...
Conan O’Brien: Kobe Bryant and the Nike Zoom Kobe VI 3D
Conan O’Brien recently hosted multi-time NBA MVP Kobe Bryant on his late night show as the two discussed his nickname “The Black Mamba,” his latest commercial with Kanye West and Bruce Willis, and his on-court battles with the l...
Nike Sportswear K.O.B.E Footwear Collection
Complimenting the K.O.B.E. apparel collection from Nike Sportswear is this footwear set that offers a Lakers play on the classic Air Force 1 Low and popular Air Force 1 High Foamposite silhouettes. Crafted with intricate detailing, both designs o...
Kobe Bryant “The Black Mamba” Official Trailer
Basketball superstar Kobe Bryant will play for his life in the new Nike Basketball short film “The Black Mamba.” Directed by legendary filmmaker Robert Rodriguez, Bryant finds himself lost in Dallas at the epicenter of evil having to...
