Nike KD V Elite “EYBL”

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Nike has unveiled a new “Elite Youth Basketball League” colorway for Kevin Durant’s newest signature shoe, the KD V Elite. Featuring Nike’s proprietary Flywire lacing system, the shoe sports a vibrant color combo of neon yello...

Nike KD V N7

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Nike’s N7 initiative – intended to bring the benefits of sport to the youth of Native American and Aboriginal communities across North America – has once again teamed with Oklahoma City Thunder star Kevin Durant, this time for a spe...

Nike Basketball Release Christmas Versions of the Kobe 8 System, LeBron X and KD V

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As Christmas draws ever-closer, Nike Basketball presents three seasonal versions of the Kobe 8 System, LeBron X and KD V. Kobe’s signature shoe draws inspiration from the rhinoceros viper and features bright red and yellow scales that mimic a C...

Leo Chang Discusses the Nike Zoom KD V

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Following his fifth season in the league which saw him win his third straight scoring title, first All-Star Game MVP and inaugural trip to the Finals, Kevin Durant looks to make his sixth season the most successful one yet. To do so however KD will n...

A Closer Look at Kevin Durant’s Backpack

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Anyone who’s a fan of Kevin Durant knows that he’s seldom seen without a backpack off the court. Whether he’s making his way to practice or at the post-game press conference, Durant usually has a pack on his back or by his side. Wit...

MINDstyle for BAIT NBA Glow-in-the-Dark Collectible Figure Set

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With the highly-anticipated 2012-13 NBA season kicking off the day before Halloween, BAIT teams up with CoolRain and MINDstyle for a supernatural spin on the popular series of collectible NBA figures. The CoolRain x NBA Glow-in-the-Dark Collectible S...

Kevin Durant Unveils the Nike KD V

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Nike and Kevin Durant together unveiled the Thunder superstar and three-time scoring champ’s latest signature shoe, the KD V. Taking cues from the number five as well as Durant’s hometown of D.C., the shoe makes use of a pentagon pat...

Nike NSW x Coolrain “Dream Team” Figures featuring Kobe Bryant, LeBron James and Kevin Durant

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Celebrated Korean toymaker and artist Coolrain offers a suitable homage to this year’s 2012 Dream Team with two series of action figures. Three particular high-profile and now 2012 gold medal-winning athletes in Kobe Bryant, Kevin Durant, and L...

Nike Zoom KD IV “Mint Candy”

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Further images have surfaced of the Nike Zoom KD IV “Mint Candy” colorway of Kevin Durant’s signature shoe. Expected to coincide with the LeBron 9 Low “Easter,” this crisp green colorway is paired with sleek silver and a...

Nike Zoom KD IV Team Orange/Photo Blue

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Fresh off his 2012 NBA All-Star Game MVP performance in Orlando, Kevin Durant is back with a new colorway of his signature Zoom KD IV from Nike. Another Oklahoma City Thunder-inspired look, this iteration of the kicks sports a Team Orange upper with...

Nike Hyper Elite USA Basketball Uniforms

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Combining Nike’s lightest, most technologically advanced textiles with iconic graphics, the Nike Hyper Elite Basketball Uniform helps boost players’ performance and communicates the pride of USA Basketball. The innovation begins with Nike Aerog...

Nike Zoom KD IV “Weatherman”

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Paying tribute to Kevin Durant’s fascination with his second career choice as a weatherman, Nike Basketball officially unveils the “Weatherman” edition of KD’s fourth signature design, the Nike Zoom KD IV. A bold green upper r...

Nike Basketball: KD Paint the Town Commercial

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From Nike Basketball comes this commercial where Oklahoma City Thunder star Kevin Durant hits the town late night to hoop it up with the locals. Amongst his stops are a senior recreation center and a church, where KD shows some of his skills, and of...

Kevin Durant & Leo Chang Discuss the Nike Zoom KD IV

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Oklahoma City Thunder Forward, Kevin Durant, discusses the fine details and technical developments behind his newest pro shoe from Nike, the Zoom KD IV, in this revealing video piece. Alongside Nike Designer, Leo Chang, the two engage in an interacti...