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iDiom “Light Pattern” Soft Shell Jacket

Originally developed as a triple-headed project between Burton Snowboards, fragment design and Staple Design, iDiom has seen its collections expand substantially since the line’s beginnings. One of the stand out selections from this latest...

Idiom Soft Shell Jacket

High end snowboard label and sub-brand of Burton, Idiom has just released this hooded shell jacket as part of its 2010 Fall/Winter range. As all good shells, the jacket is lightweight and malleable, allowing for movement which should make the jac...

Idiom 2011 Collection Preview

Snowboard specialists Burton’s high end brand Idiom have begun to release previews of their 2011 collection which focuses on Light. This jacket features an all-over photo print of various kinds of lights which light up the dark background, as wel...

iDiom 2010 Collection

Burton’s sub label iDiom unveil more of their 2010 Collection with snowboard outerwear, as always, being the main focus of the lineup. Included within their new season are a variety of jacket selections including their 3L and 5L jackets, Co...

iDiom 2010 Backpack and Duffel Bag

Following through with their fine execution of technical wear, iDiom release a couple of bags from their 2010 Collection, which sees a new backpack silhouette accompanied by a matching duffel. Both pieces take on a black color theme, accenting wi...

iDiom 2010 Collection

A recent interview with jeffstaple has the designer speaking about iDiom’s upcoming collection for 2010. The brand led by Hiroshi Fujiwara takes a new direction for the upcoming season, focused on a “Ghost Recon” meets “Stealth Bomber” mili...

AK and iDiom: FYI x Hiroshi Fujiwara

In a three-way interview featuring Tom Routh, Hiroshi Fujiwara and Susanna Begrstrom, the creatives behind some of Burton’s most advanced lines [AK] and iDiom go under the scope as they discuss many elements of the brands. Differences betwe...

iDiom 08-09 Fall/Winter Collection

Burton’s high-end collection of technical apparel under the iDiom sub-brand began hitting select Japanese retailers in recent works. The color palette for this collection is heavily weighted in green and black as numerous different styles a...

iDiom 08-09 Fall/Winter Collection

Burton’s specialty collection of outwear iDiom, led by the likes of jeffstaple and Hiroshi Fujiwara has now hit select retailers in Japan. Based on their previous preview, the collection seems to draw strong inspirations from the forest and...

iDiom 2009 Preview

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Most would agree that tradeshow pics and leaked photos never really do any products justice, but due to the nature of the beast that is blogging they go up anyways. Having said that, jeffstaple has presented an official look into iDiom 2009 throu...

Idiom 2008/2009 Sneak Peek

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The brand, Idiom, has been a snowboarding apparel label that we have always followed here at HYPEBEAST due to its ties with the trend setter Hiroshi Fujiwara. This year, Idiom used a lot of red along with plaid patterns. To be honest, we thought...