honeyee: NSW COLLECTION+Still Life

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honeyee’s most recent editorial focuses on Nike Sportswear and stars the venerable Hiroshi Fujiwara. Set in the backcountry, the shoot works well with the strong All Conditions Gear approach that has infiltrated the Nike Sportswear collecti...

honeyee: PAUL MITTLEMAN×NIGO

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A comprehensive feature has just been published on honeyee involving the two creative minds behind the recently seen A BATHING APE x Stussy holiday collection. An in-depth interview picks the brain of both NIGO and Stussy’s creative directo...

honeyee: James Jebbia Interview

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In conjunction with honeyee, Supreme founder James Jebbia goes on the record regarding Supreme’s most recent footwear project on the Nike Supreme 94. Some of the topics covered include its conceptualization, the colors chosen and a foreshad...

hnyee.STAND iPad App

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honeyee release their first foray into digital publishing with their hnyee.STAND iPad app. The application itself provides the framework to acquire both upcoming and previously released honeyee content whether it be back issues of honeyee.mag or...

honeyee Feature: Athletics West 1977

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Since it’s unveiling Nike’s NSW collection has established itself as a distinguished benchmark in the industry. The use of organic fabrics, innovation cycle, and water treatment technology used on the garments are a nod to Nike’s design departme...

honeyee.mag Vol. 12 Preview

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The 12th volume of honeyee’s popular publication honeyee.mag hits newsstands on August 9th, 2010. This latest issue will focus on an “Archive” theme, with some looks into the latest from visvim and its founder Hiroki Nakamura. H...

honeyee Feature: Band of Outsiders THIS IS NOT A POLO SHIRT.

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honeyee highlight one of Band of Outsiders’ most recent campaigns involving their line of polo shirts. Maintaining BoO’s signature Polaroid presentation, the collection is creatively assembled over three separate models. For a further...

honeyee Feature: Thom Browne for Supreme

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Designer Thom Browne has revamped the Oxford Shirt for New York’s Supreme. The shirt is now available in three colorways, shown here as modelled by none other than Hiroshi Fujiwara (Fragment Design), Aaron Bondaroff (OH WOW) and Masamichi K...

honeyee Feature: STILL LIFE 2010

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In this latest feature, honeyee follows a small crew of riders through the early part of 2010. The riders set out to tackle some of Japan’s best backcountry snowboarding including Hakkoda and Tomamu. Among the participants were Hiroshi Fuji...

honeyee.mag Vol. 11 Preview

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The 11th volume of honeyee.mag’s popular publication hits newsstands on February 12th, 2009. Not much information is currently available, but it seems like this upcoming release will focus on cameras. Stay tuned for further information. Source...

honeyee “Citzen Caine” Feature

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The latest feature from the honyee camp presents a nice balance between fashion and technology. Celebrating the arrival of the Caine headphones from Japanese brand Thulhu, honeyee created a feature not only showcasing the product but also placing...

honeyee.mag Vol. 10 “visvim Craft Works” Feature

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Making shoes the focal point of its new issue, honeyee.mag caught up with visvim for a short feature entitled “visvim Craft Works.” The editorial piece showcases a wide range of new styles from visvim’s signature footwear produc...

PRIME OF HONEYEE.COM Phone Charm

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For the last few months, PRIME OF HONEYEE.COM has been an ongoing partnership between Japanese mobile company Docomo and Japanese lifestyle website honeyee.com. The initiative has largely revolved around mobile blogging from PRIME’s mobile...

honeyee Feature: Bag in the Days

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honeyee recently launched its latest editorial titled “Bag in the Days”. The feature encompasses a number of marquee bags for this season from various brands. Some of the representations include Nike Sportswear, A.P.C., united bamboo,...

honeyee.mag Vol. 10 “My Shoes”

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honeyee.mag will release its 10th issue later this month. A preview into the magazine’s contents include a look into visvim’s first ever women’s collection, an interview with Pierre Hardy, and a feature into VERBAL among other f...