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Niven & Joshua: Hiroshi Fujiwara Talks retaW

Dubbed “the godfather of Harajuku,” Hiroshi Fujiwara is one of the most important figures in Japanese streetwear. Starting in the 1980s, his eye for design, innovation and ‘stealth’ growth through collaboration has seen his three-man design age...

OUTSTANDING Magazine: Hiroshi Fujiwara’s Winter Wardrobe

In the debut issue of OUTSTANDING magazine, lead designer of fragment design and the “godfather of the Ura-Hara era,” Hiroshi Fujiwara, features in an editorial showcasing his winter stylings. Titled “Hiroshi Fujiwara’s Winter...

honeyee: AFFA “ASSEMBLE” Collection ft. Jun Takahashi & Hiroshi Fujiwara

AFFA which stands for Anarchy Forever Forever Anarchy is a collaboration line between Hiroshi Fujiwara and Jun Takahashi. The two Japanese household names will be releasing a brand new range of thought-provoking pieces through their latest AFFA ̶...

Hiroshi Fujiwara x TRAVERSE TOKYO “Perspecktive!” T-Shirt

New from Hiroshi Fujiwara comes a guest design for TRAVERSE TOKYO in the form of this “Perspecktive!” T-shirt. As we have previously informed you, TRAVERSE is a new online design collective that has garnered some pretty serious talent, pu...

HIROSHI II HIROSHI VOL. 1

Uncommonly known outside his role as a fashion designer, Hiroshi Fujiwara of fragment design has crafted a number of musical projects throughout the years working with the likes of guitarist pal Eric Clapton; the most recent endeavor being a solo alb...

Sneaker Tokyo Vol. 2 Hiroshi Fujiwara – iPad Issue

Originally released back in May 2010, Sneaker Tokyo now makes its second issue available for the iPad. Although a bit dated, the piece provides a look into Hiroshi Fujiwara’s archive of sneakers (owned and designed) as well as interviews with Mar...

Starbucks b-side by Hiroshi Fujiwara

Starbucks has just opened up a new concept store in Tokyo’s upscale Omotesando fashion district. Designed by Hiroshi Fujiwara, who is often referred to as “the godfather of Harajuku,” the two-story store is called “b-side&...

fragment design x Nike Air Zoom All Court

Hiroshi Fujiwara adds yet another rung to his Nike collaboration projects by once again reworking the classic All Court silhouette. Persevering the shoe’s simple and courtly aesthetic, the sneakers are available in all-white canvas uppers and fe...

Hiroshi Fujiwara “in DUB with LUV” Album

Famed designer and musician Hiroshi Fujiwara is about to release his latest musical offering, just in time for the holidays. While the cover art doesn’t give much away, the title “in DUB with LUV – hiroshi fujiwara presents studio66″ suggests tha...

Stussy 30th Anniversary Past, Present and Future Interviews by NSW

The continuing series of collaborative projects between Stussy and Nike has already extended around 10 years. Having produced successful apparel and sneaker designs, the duo are back again to continue where they left off, this time with Stussy’s...