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fragment design x Nike Air Zoom All Court

StyleComments ⋅ Feb 2, 2011
Hiroshi Fujiwara adds yet another rung to his Nike collaboration projects by once again reworking the classic All Court silhouette. Persevering the shoe’s simple and courtly aesthetic, the sneakers are available in all-white canvas uppers and fe...

Hiroshi Fujiwara “in DUB with LUV” Album

MusicComments ⋅ Dec 8, 2010
Famed designer and musician Hiroshi Fujiwara is about to release his latest musical offering, just in time for the holidays. While the cover art doesn’t give much away, the title “in DUB with LUV – hiroshi fujiwara presents studio66″ suggests tha...

Stussy 30th Anniversary Past, Present and Future Interviews by NSW

StyleComments ⋅ Nov 30, 2010
The continuing series of collaborative projects between Stussy and Nike has already extended around 10 years. Having produced successful apparel and sneaker designs, the duo are back again to continue where they left off, this time with Stussy’s...

honeyee: NSW COLLECTION+Still Life

StyleComments ⋅ Nov 24, 2010
honeyee’s most recent editorial focuses on Nike Sportswear and stars the venerable Hiroshi Fujiwara. Set in the backcountry, the shoot works well with the strong All Conditions Gear approach that has infiltrated the Nike Sportswear collecti...

fragment design x Nike Dunk Hi Preview

StyleComments ⋅ Nov 5, 2010
Hiroshi Fujiwara gives us a peek into a new set of Dunk Hi’s, made in collaboration with his creative firm, fragment design. Although the Dunk Hi has seen better days, its seems like a resurrection might come soon as these will surely garne...

honeyee Feature: Athletics West 1977

StyleComments ⋅ Sep 10, 2010
Since it’s unveiling Nike’s NSW collection has established itself as a distinguished benchmark in the industry. The use of organic fabrics, innovation cycle, and water treatment technology used on the garments are a nod to Nike’s design departme...

fragment design x untold 2010-2011 Announcement

StyleComments ⋅ Aug 26, 2010
untold announce an upcoming collection with Hiroshi Fujiwara’s fragment design. Little is known regarding the scope of the collection but given untold’s track record, we’re hoping to see some detailed pieces come to light potent...

Hirofumi Kiyonaga and Hiroshi Fujiwara: SOPHISTICATION

FeaturesComments ⋅ Aug 16, 2010
This past weekend, SOPH. founder Hirofumi Kiyonaga officially cut the proverbial ribbon to his first location outside of Japan on a busy Hong Kong street. This interview sheds the proper light on the man behind a seminal series of brands.

SOPH. Hong Kong Opening Party

EventsComments ⋅ Aug 2, 2010
Celebrating SOPH.’s first venture in Hong Kong, the Japanese mother-label are to host a party on August 13. The event will see performances from Yo-king and Hiroshi Fujiwara, whilst the store will stock all three brands from the SOPH.’...

Hiroshi Fujiwara & K.U.D.O. presents Michael Jackson 5 Remixes

UncategorizedComments ⋅ May 7, 2010
Resident HYPEBEAST blogger Artoo recently put us onto this upcoming album release by Hiroshi Fujiwara & K.U.D.O., titled Michael Jackson 5 Remixes. A release is set for June 2nd in Japan although a selection of worldwide shops will be stocki...

Hiroshi Fujiwara x Nike Sportswear Air Footscape Motion – A Closer Look

UncategorizedComments ⋅ Apr 24, 2010
Having been seen in the last few months, Hiroshi Fujiwara’s Nike Sportswear Air Footscape Motion enjoys a further look here. Coming in a two-pack alongside a blue version, the Varsity Purple colorway features a monotone Flywire-infused uppe...

Interview Magazine: Hiroshi Fujiwara by Fraser Cooke

UncategorizedComments ⋅ Apr 15, 2010
Arguably one of the most influential characters in the whole global streetwear phenomenon, the so-called “Godfather of Harajuku” Hiroshi Fujiwara is the subject of an Interview Magazine. The interview conducted by another notable indi...

honeyee Feature: Thom Browne for Supreme

UncategorizedComments ⋅ Apr 2, 2010
Designer Thom Browne has revamped the Oxford Shirt for New York’s Supreme. The shirt is now available in three colorways, shown here as modelled by none other than Hiroshi Fujiwara (Fragment Design), Aaron Bondaroff (OH WOW) and Masamichi K...

honeyee Feature: STILL LIFE 2010

UncategorizedComments ⋅ Mar 17, 2010
In this latest feature, honeyee follows a small crew of riders through the early part of 2010. The riders set out to tackle some of Japan’s best backcountry snowboarding including Hakkoda and Tomamu. Among the participants were Hiroshi Fuji...

Sneaker Tokyo Vol. 2 Hiroshi Fujiwara

UncategorizedComments ⋅ Mar 12, 2010
From the people who brought you SHOE-MASTER the magazine, Sneaker Tokyo enters its second volume with a focus on the venerable Hiroshi Fujiwara of fragment design. The book will go into detail Hiroshi Fujiwara’s archives of sneakers owned a...