May 29, 2009

Hellz 2009 Summer Collection

Hellz gives us a look into their new 2009 Summer Collection shot by Brooke Nipar: Summer's fast approaching and the heat is on as Hellz brings the sizzle with its Summer 2009 Collection, SO LOLITA. So Lolita exudes a modern day coquette... She’s unpredictable playing it up with the high fashion ... more

February 25, 2009

Hellz Bellz x Stussy 2009 Spring/Summer “Ladies First!!” Collection

Having seen brief previews for the past few months, Stussy finally unveils looks from their collaboration project alongside top womens streetwear label Hellz Bellz. The line entitled Ladies First!!, offers up a capsule collection of t-shirts, tops and accessories in muted color tones. A release is slated for Saturday March ... more

February 23, 2009

Hellz 2009 Spring “Culture Clash” Collection Part 1

Hellz continues to personify female empowerment and individuality with their Spring/Summer 2009 Collection. This new collection features inspiration from the cultural melting pot itself, showcasing a lineup full of vibrant colors and patterns, uniting and bridging cultural boundaries. Spring 2009 is highlighted by various pieces including Hellz brushed french terry ... more

January 16, 2009

Stussy x Hellz Bellz Collaboration Preview

With womens streetwear brands few and far between, Hellz continues to push the envelope as to what a womens brand should represent. Consistently proving themselves a mainstay in the industry, this mega collaboration comes as no surprise. Originally previewed back in September at the Agenda tradeshow, one of the piece ... more

December 10, 2008

Hellz 2008 Holiday “Born Bad” Collection

Inspired by the infamous Vaudeville actress and sexual liberator, Mae West, Hellz 2008 Holiday collection represents for the "Born Bad" femme fatale. With West's racy quotes springing tough-dame style from the side of her mouth, she's been firmly stamped as the personification of Hellz through her story of survival, persistence, ... more

October 15, 2008

HELLZ x Nooka Zoo

Nooka and HELLZ are setting up to release a collaborative watch embodying HELLZ's iconic styles. Looking in the other direction of typical feminine styles which proliferate themselves in the women's fashion industry, HELLZ has always prided themselves on a different aesthetic without equal which translates onto their Nooka Zoo. A ... more

August 31, 2008

Andy Howell presents ARTSPROJEKT

Announcing their launch a couple of days ago, ARTSPROJEKT, a revolutionary mecca of everything art produced by former skate pro Andy Howell broke onto the scene. Offering a cornucopia of services including artist management, exhibition hosting, limited edition collaborations, profiles and portfolio's and so much more. As the first entity ... more

August 30, 2008

Crooks & Castles | Hellz x Mojo Industries

At the recent tradeshow grind in Las Vegas, among the innovative promotional items were a series of flash drives between the likes of Crooks & Castles and Hellz together with branding & strategic consulting firm Mojo Labs. The 1GB flash drives are each seen in pendant form based on familiar ... more

May 29, 2008

Hellz 2008 Summer “Heat Wave” Collection

Hellz has released a preview of their 2008 summer collection titled "Heat Wave". The line features a diverse foray into the world if acid washed denim, double waisted shorts and bold color prints. Since its 2005 inception, Hellz has continually pushed the boundaries for women' contemporary style with its edgy ... more

April 22, 2008

Hellz Bellz 2008 Spring Collection Collaborative T-shirts

Despite the largely male contingency proliferating the streetwear industry, the women's brand Hellz Bellz has held their ground in this market. Their collections and collaborations are spot on with each release with their latest collection of team up tees with artist Grotesk, Missbehave Magazine and the artist collective The Collabros. ... more