Gatorade
Gatorade All Day Sessions: Bay Area
August 16, 2011
⋅ Lifestyle
BMX star Nigel Sylvester makes the impossible look effortless as he cruises the streets of the Bay in Gatorade's "G Series: Bay Area." We get a glimpse at a day in the life of a pro BMX rider as he takes us down San Fran's signature streets and hills to a warehouse district. I...
Gatorade All Day Sessions: New Orleans
June 17, 2011
⋅ Culture
The second of a three-part series featuring Nigel Sylvester takes the talented BMX rider to New Orleans. The "all day session" encompasses cruising around the iconic city of New Orleans in addition to putting in some real work for the camera. The day is capped off with a...
Gatorade Artist Collaboration: Kevin Peterson
March 25, 2011
⋅ Arts
Beyond just its role as a sports drink brand, Gatorade has gone further once again in the realm of lifestyle with a new series of artist collaborations. Illustrator and media graphics artist Kevin Peterson creates a special piece under the theme of "Go All Day" and its...
Gatorade x Nigel Sylvester “The Afternoon Episode”
June 18, 2010
⋅ Culture
You’ve seen how Nigel’s day began and ended; now see what happened in between. The third video in Nigel’s Go All Day series has him in a dash through NYC. The video is one of three to be released — all of which were conceptualized and written by Nigel and Glenn PP...
Gatorade x Nigel Sylvester “The Morning Episode”
June 11, 2010
⋅ Culture
You’ve seen how Nigel’s day ended; now see how it began. The second video in Nigel’s Go All Day series goes back in time to show how the day started like any other day: rise and shine, then out the door to hit up his favorite city spots with friends. The video is one...
Gatorade x Nigel Sylvester “The Night Episode”
June 3, 2010
⋅ Culture
Nigel Sylvester teamed up with Gatorade to release the first video in a series that shows his unique life as a pro BMX rider. The video is one of three to be released -- all of which were conceptualized and written by Nigel and Glenn PP Milligan. The videos show just how...
Gatorade Limited Edition Jordan Series Commercial
July 27, 2009
⋅ Uncategorized
Not that long ago, Gatorade embarked on the creation of a commermetiave commercial marking Michael Jordan's induction into the Basketball Hall of Fame. Taking place at a secret location, the culmination of 14,641 Gatorade bottles and the Gatorade Limited Edition Jordan...
Gatorade x Michael Jordan x St. Alfred “23 Then. Now. Forever” Commercial Behind the Scenes
July 15, 2009
⋅ Uncategorized
In commemoration of Michael Jordan's induction into the NBA Hall of Fame, Gatorade organized a special commercial which gave lucky individuals the chance to participate. Taking place at a secret Chicago location, the commercials marquee piece was a mosaic created out of a...
Gatorade x Michael Jordan x St. Alfred “23 Then. Now. Forever” Event
July 10, 2009
⋅ Uncategorized
Longtime Michael Jordan supporter Gatorade are honoring MJ's upcoming inauguration into the NBA Hall of Fame as they team-up with our friends at St. Alfred in a special upcoming event. On Monday, July 13th, Gatorade will be filming at a top-secret location for a new...
