October 15, 2009

DJ Hero Cinematic Intro Video

Framestore has delivered a dynamic, animated HD introduction for Activision's new DJ Hero console game. Briefed by Freestyle Games, Simon Whalley and Mike Woods from Framestore commissioned director Marco Puig, from Warp Films, to help visualize the animation for this highly anticipated game. Marco's thirst for something unique generated a ... more

July 29, 2009

DJ Hero: Jay-Z x Eminem “Renegade” Edition

Tracing back to the Jay-Z and Eminem collaborative track from 2001's The Blueprint album, DJ Hero creates a special version of their newly developed video game system, appropriately entitled the Renegade Edition. Along with a special version turntable, the set will feature a convertible hardcase turned stand, and two-disc CD ... more

June 19, 2009

EA Sports Fight Night Round 4 x XBOX 360

Having seen the likes of Reigning Champ and Mighty Healthy get involved in the promotions for EA Sports' Fight Night Round 4, another piece of marketing has been unveiled with this special XBOX 360 console. Featuring the game's front cover which includes two of the boxing world's most charismatic and ... more

June 4, 2009

UNIQLO PAC-MAN CHALLENGE

NEW YORK - TOKYO are the organizers behind UNIQLO's latest campaign, the PAC-MAN CHALLENGE. We've been chosen amongst a selected number of media participants to battle it out for PAC-MAN supremacy. Our foes will include the likes of PSFK, Vapors, Evil Monito, Giant Robot, SuperFuture, The Source, Complex, Freshness and ... more

June 4, 2009

Nintendo “Kuro” Wii

The innocent white demeanor of the Nintendo Wii is set to undergo an overhaul with the upcoming release of the "Kuro" version Wii. Taking on a dark, sleek look, the color is a departure from the usual cute Mario fanfare that is often associated with Nintendo. The black version will ... more

May 8, 2009

Activision Announces DJ Hero

Activision is set to once again revolutionize how consumers interact with music by releasing a new title this fall - DJ Hero - that will redefine the company's popular music gaming platform. The company's groundbreaking DJ Hero expands Guitar Hero's signature social gaming to all-new consumers with the addition of ... more

May 28, 2008

Bape x Nintendo DS Lite Gold Edition

Before we've shown you the DS collaboration between Bape and Nintendo, now the gold version has finally been released. This DS Lite is completely gold with a white monogram pattern that features both brands signature characters, Baby Milo and Mario. This is an extremely exclusive product since it can only ... more

May 15, 2008

New York City vs. Liberty City – Side by Side Comparison

Capturing all the hype surrounding Rock Star Games' Grand Theft Auto IV, Matthew Johnson has compiled a detailed photoset comparing both the real life landscape of New York City vs. the pixelated fictional version of Liberty City . You'd be surprised at how closely modeled the latter is with the ... more

May 5, 2008

Cope2 x Grand Theft Auto IV

The real world associations in Grand Theft Auto IV keep being uncovered. While previous notes included LRG and their Dead Serious hoodie as well as Rockers NYC, the latest development features work done by big time graf artist Cope2 as he does up a few walls around Liberty City. Source: Wildstyle more

May 1, 2008

LRG Dead Serious Hoodie in Grand Theft Auto IV

One of the most anticipated games of the year, Grand Theft Auto IV, has been out for a few days already. Since the released, players have been spotting "streetwear" on many of Liberty City's NPC's (non-player characters). Yesterday, we saw clothing from Rockers NYC in the game. Today we have ... more