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Fred Perry “Mod Meets Bold” Artist Series

Fred Perry’s recent entrance into Kuala Lumpur had the iconic British label join forces with local creatives to have them reappropriate Fred Perry’s signature polo. The end result saw eight personalities procure pieces that are undoub...

Stussy Deluxe x Fred Perry Empire Mesh Sneakers

Following their collaboration earlier in the year, Stussy Deluxe teams up with Fred Perry on another project – this time focused around footwear. Using Fred Perry’s Empire Mesh design, two sneaker colorways are offered in the set, eac...

Fred Perry x master-piece Collection

Fred Perry and master-piece team-up with the use of some refined and mature patterns to create a collection of bags and accessories. The collection spans both backpacks and waistbags with traditional plaid patterns combined with master-piece̵...

Fred Perry x Offspring Toy

Fred Perry lends its signature aesthetic on the Offspring mascot with a new toy for this season. The focus of the design is Fred Perry’s iconic M12 polo and the trademark Laurel logo on the chest. The toy will be given away exclusively with...

Fred Perry Authentic 2010 Fall/Winter Lookbook

Fred Perry continues to espouse British prep and patriotism in the Fred Perry Authentic 2010 Fall/Winter Lookbook. Offered is a full range of smartly cut and patterned pieces for both men and women. From tote bags and sweats to parkas and suspend...

men’s FUDGE 2010 Spring/Summer “Summer Styles” Editorial

With Photography by Ishida Shohei and styling from Taniguchi Shinta, this “Summer Styles” editorial is featured in the July issue of Japanese magazine men’s FUDGE. Highlighting the classic combination of polo shirts and short pa...

Fred Perry “Tell Us Your Story” Campaign

Fred Perry’s more than 100 year legacy as a tennis player and brand has more than cemented itself as one of Britain’s most iconic labels. Through its history, Fred Perry’s Laurel logo has been seen on the polo shirts of many sub...

GQ Japan’s 2010 Spring/Summer “Brits Spotting” Editorial

Photographed by Junji Hata, you’re looking at an editorial from GQ Japan’s Spring/Summer issue for this year. Entitled “Brits Spotting”, the piece focuses on a British aesthetic, featuring various tartan patterns and highl...

AnOther Man’s 2010 Spring/Summer “Duality” Editorial

AnOther Man presents its latest editorial for Spring/Summer 2010, titled “Duality”. The piece takes on the theme of “Duality” with an emphasis on strong saturation and tone, energy and poise, and fantasy and form. Working...

Fred Perry for Liberty 2010 Blank Canvas Collection

Fred Perry is pleased to announce its new “Blank Canvas” range with the iconic Liberty. The collaboration sees two quintessentially British institutions join forces on a collection of classic Fred Perry product. Launching internationa...